Results 101 to 110 of about 1,388,367 (399)

Corporate brand identity management – proposal of a new framework [PDF]

, 2011
The term “corporate brand” has been widely used in literature since the eighties. According to Balmer (1998) this concept tends to be used as an alternative to the concept of corporate identity.
Barandas-Karl, Hortênsia, Barros, Teresa, Martins, Francisco Vitorino   +2 more
core  

Strategi Pencitraan Perusahaan Agribisnis melalui Media Virtual [PDF]

, 2010
This study is about the effectiveness of agribusiness corporate brand image strategy which doing by PT. Plantera on virtual media and related factors.
Purnaningsih, N. (Ninuk), Yusuf, R. (Rinaldy)   +1 more
core   +2 more sources

Cellular liquid biopsy provides unique chances for disease monitoring, preclinical model generation and therapy adjustment in rare salivary gland cancer patients

Molecular Oncology, EarlyView.
We quantified and cultured circulating tumor cells (CTCs) of 62 patients with various cancer types and generated CTC‐derived tumoroid models from two salivary gland cancer patients. Cellular liquid biopsy‐derived information enabled molecular genetic assessment of systemic disease heterogeneity and functional testing for therapy selection in both ...
Nataša Stojanović Gužvić, Florian Lüke, Steffi Treitschke, Andrea Coluccio, Martin Hoffmann, Giancarlo Feliciello, Adithi Ravikumar Varadarajan, Xin Lu, Kathrin Weidele, Catherine Botteron, Silvia Materna–Reichelt, Felix Keil, Katja Evert, Florian Weber, Thomas Schamberger, Michael Althammer, Jirka Grosse, Dirk Hellwig, Christian Schulz, Stephan Seitz, Peter Ugocsai, Anke Schlenska‐Lange, Roman Mayr, Ulrich Kaiser, Wolfgang Dietmaier, Bernhard Polzer, Jens Warfsmann, Kamran Honarnejad, Tobias Pukrop, Daniel Heudobler, Christoph A. Klein, Christian Werno   +31 more
wiley   +1 more source

A case for FDI in Multi-brand retail in India [PDF]

http://www.ijascse.in/publications-2012--2, 2012
India is ranked as the third most attractive nation for retail investment among emerging markets and many MNCs have been looking for the potential benefits to be taken from it. The development of organized retail has the potential of generating employment, improvement in technology, development of real estate etc.
arxiv  

PENGARUH BRAND AWARENESS DAN CORPORATE IMAGE TERHADAP COSTUMER PURCHASE INTENTION AIR MINERAL AQUA DI KOTA BANDA ACEH [PDF]

, 2017
Tujuan penelitian adalah untuk mengetahui menganalisis Pengaruh brand awareness dan corporate image secara simultan terhadap costumer purchase intention air mineral Aqua, Pengaruh brand awareness berpengaruh terhadap costumer purchase intention air ...
Hikmatiar
core  

Corporate strategic branding: How country and corporate brands come together [PDF]

Economic Annals, 2008
The concept of countries as brands has been increasingly recognized in the post-modern global world. A strong country brand can provide corporate brands with a unique set of values, which supports their positioning on the international market. Simultaneously, once corporate brands achieve worldwide success, they contribute actively to developing new ...
openaire   +3 more sources

Crosstalk between gut microbiota and tumor: tumors could cause gut dysbiosis and metabolic imbalance

Molecular Oncology, EarlyView.
In this research, we analyzed the relationship between gut microbiota and tumor. We discovered that both subcutaneous and metastatic tumors would alter the composition and metabolic function of gut microbiota. Meanwhile, fecal microbiota transplantation also indicated the anti‐tumor role of the gut microbiota, revealing the crosstalk between tumor and ...
Siyuan Zhang, Haimei Wen, Ying Chen, Jingya Ning, Di Hu, Yujiao Dong, Chenyu Yao, Bo Yuan, Shuanying Yang   +8 more
wiley   +1 more source

The Open Brands Dataset: Unified brand detection and recognition at scale [PDF]

arXiv, 2020
Intellectual property protection(IPP) have received more and more attention recently due to the development of the global e-commerce platforms. brand recognition plays a significant role in IPP. Recent studies for brand recognition and detection are based on small-scale datasets that are not comprehensive enough when exploring emerging deep learning ...
arxiv  

How corporate social responsibility contributes to strengthening brand loyalty, hotel positioning and intention to revisit?

Current Issues in Tourism, 2020
This study aims to investigate if the visitors’ perception of corporate social responsibility influences both hotel brand positioning and intention to revisit. Furthermore, it examines the indirect impact of corporate social responsibility on hotel brand
M. Akbari, A. Nazarian, Pantea Foroudi, Nader Seyyed Amiri, Elham Ezatabadipoor   +4 more
semanticscholar   +1 more source

Obesity alters the fitness of peritumoral adipose tissue, exacerbating tumor invasiveness in renal cancer through the induction of ADAM12 and CYP1B1

Molecular Oncology, EarlyView.
Tumor microenvironment drives cancer formation and progression. We analyzed the role of human cancer‐associated adipocytes from patients with renal cell carcinoma (RCC) stratified as lean, overweight, or obese. RNA‐seq demonstrated that, among the most altered genes involved in the tumor–stroma crosstalk, are ADAM12 and CYP1B1, which were proven to be ...
Sepehr Torabinejad, Caterina Miro, Annarita Nappi, Francesco Del Giudice, Annunziata Gaetana Cicatiello, Serena Sagliocchi, Lucia Acampora, Federica Restolfer, Melania Murolo, Emery Di Cicco, Federico Capone, Ciro Imbimbo, Monica Dentice, Felice Crocetto   +13 more
wiley   +1 more source