Results 121 to 130 of about 1,168,407 (380)

Branding of the higher educational establishment [PDF]

, 2013
Досліджено теоретичні засади формування брендингу вищих навчальних закладів, зокрема проведено науковий аналіз сутності визначення бренду, досліджено відмінності між торговою маркою і брендом.
Semeniuk, Svitlana, Семенюк, Світлана   +1 more
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Branding the nation: Towards a better understanding [PDF]

, 2009
This paper aims to clarify some misunderstanding about nation branding. It examines the origins and interpretations of the concept, and draws a comparison between nation branding and commercial branding.
A Triandafyllidou, AD Smith, DA Aaker, DA Aaker, DA Whetten, ED Jaffe, F Gilmore, G Szondi, H Gudjonsson, H Skinner, J O'Shaughnessy, J Quelch, JE Stets, K Dinnie, KP Roth, M Porter, MJ Hatch, MJ Hatch, N Morgan, N Papadopoulos, N Papadopoulos, P Kotler, P Kotler, R Bond, S Albert, S Anholt, S Anholt, S Highhouse, W Connor, W Olins, W Olins, Y Fan, Y Fan, Ying Fan   +33 more
core   +1 more source

Linking the religious and social environment to sexual minority mental health

American Journal of Community Psychology, EarlyView.
Abstract In the United States, mental health disparities persist between sexual minorities – people who identify as lesbian, gay, bisexual, or other nonheterosexual identifications – and heterosexuals. Although research shows that structural stigma in one's environment may contribute to such disparities, little research has examined religious ...
Nathan R. Todd, Daniel M. Nguyễn, Allyson M. Blackburn, Raymond La, Seungju Kim   +4 more
wiley   +1 more source

Corporate communications in China : A preliminary study [PDF]

, 2009
Corporate communications on the internet has played an increasingly important role in China, given the country now has the largest number of internet users in the world. The paper reports a survey of 10 Chinese companies. A total of 20 corporate websites
Fan, Y
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Faculty responses to business school branding: a discursive approach [PDF]

, 2018
It is increasingly recognized that the branding of universities presents a different set of challenges from corporate, for-profit sectors. However, much remains unknown about how faculty in particular interpret and make sense of branding in this complex ...
Frandsen, S., Frandsen, S., Frenkel, S., Frenkel, S., Gotsi, M., Gotsi, M., Johnston, A., Johnston, A., Spicer, A., Spicer, A., Whittle, A., Whittle, A.   +11 more
core   +3 more sources

Equitable Collaboration Between LMIC and HIC Researchers, Part I: A Preliminary Framework for Capacity Building in Psychiatric Genetics Research

American Journal of Medical Genetics Part B: Neuropsychiatric Genetics, EarlyView.
ABSTRACT International collaborations between high‐income countries (HICs) and low‐ and middle‐income countries (LMICs) have become increasingly essential in advancing global health, particularly within psychiatric research. These partnerships not only accelerate scientific discovery and enhance public health, but they also bring to light significant ...
Brenda Cabrera‐Mendoza, Margit Burmeister, Marcella Rietschel, David Crepaz‐Keay, Yatan Pal Singh Balhara, Soraya Seedat, Victoria Marshe, Sian Hemmings, Roseann Peterson, Ruchika Kaushik, Biju Viswanath, Reeteka Sud, Partha Haldar, Mandy Johnstone, Anish V. Cherian, Todd Lencz, Janneke Zinkstok, Renato Polimanti, Daniel J. Mueller, Gabriel Lázaro‐Muñoz, Chunyu Liu, Nurnberger John I, Humberto Nicolini, Consuelo Walss‐Bass, Marcos Santoro, Sujata Satapathy, Chittaranjan Behera, Anna R. Docherty   +27 more
wiley   +1 more source

A scoping review of non‐binary research in “Australian” social sciences: Community, solidarity, resilience and resisting marginalisation

Australian Journal of Social Issues, EarlyView.
Abstract Non‐binary and genderqueer identities are increasingly discussed in public discourse and academia, but there remains a dearth of academic literature centred on non‐binary people's lives and experiences. When non‐binary people are included in research, it is frequently as an additive to explorations of trans identities and subsumed under the ...
Lucy Nicholas, Sal Clark, Chloe Falzon
wiley   +1 more source

Branding in China – An Institutional and Consumer Perspective [PDF]

Journal of Emerging Trends in Marketing and Management, 2016
The aim of this paper is to investigate the Chinese branding landscape. First, the strongest Chinese brands are analysed. This analysis offers explanations for typical Chinese brand strategy and establishes current trends in Chinese brand management ...
Bakker, Diederich
doaj  

Brand New Deal: The Branding Effect of Corporate Deal Structures [PDF]

, 2005
Victor Fleischer
openalex   +1 more source

ANALISIS PENGARUH BRAND IMAGE DAN CORPORATE BRANDING TERHADAP BRAND EQUITY SERTA DAMPAKNYA PADA LOYALITAS PELANGGAN OPERATOR SELULER TELKOMSEL DI KOTA SEMARANG [PDF]

, 2018
This research aims to find the infulence of brand image and corporate branding on brand equity and its impact on customer loyalty. Furthermore, it aims to find out the role of brand equity in mediating on customer loyalty. This research was conducted on
INDRIANI , Farida, PURNOMO, Singgih
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