Results 271 to 280 of about 1,171,257 (282)

Experience-centric branding: challenges and advancing a new mantra for corporate brand governance

, 2017
B. Merrilees
semanticscholar   +1 more source

Corporate Ethical Branding on YouTube: CSR Communication Strategies and Brand Anthropomorphism

, 2017
J. Wen, Baobao Song
semanticscholar   +1 more source

Corporate branding literature: A research paradigm review

, 2012
Anandan Pillai
semanticscholar   +1 more source

Relationships with Corporate Brands

2018
openaire   +2 more sources

Nation branding in a transitional democracy: The role of corporate diplomacy in promoting national identity

, 2015
Candace White, Iulia Kolesnicov
semanticscholar   +1 more source

Corporate Branding and Connoisseurship

Journal of General Management, 1995
openaire   +2 more sources

Corporate Branding and Corporate Reputation: Divided by a Shared Purpose?

, 2011
Claudia Fisher-Buttinger, Christine Vallaster   +1 more
semanticscholar   +1 more source

Advances in Corporate Branding

2017
Tim Oliver Brexendorf, Shaun M. Powell, John M.T. Balmer, Joachim Kernstock   +3 more
openaire   +2 more sources

Corporate Sustainable Branding

2012
openaire   +2 more sources

Corporate Sustainability Branding

2005
openaire   +2 more sources