Results 141 to 150 of about 408 (180)

Corporate Rebranding and the Effects on Consumers' Attitude Structure

, 2012
Grace Phang Ing
openalex   +1 more source

Do Corporate Name Changes Affect Share Price? An Event Studies Analysis of Corporate Rebranding on the NYSE

, 2013
Robert Mayo
openalex   +1 more source

A social media competitive intelligence framework for brand topic identification and customer engagement prediction. [PDF]

PLoS One
Ju X.
europepmc   +1 more source

Translating psychosocial safety climate (PSC) into real-world practice: two PSC intervention case studies. [PDF]

J Occup Health
Loh MY, Dollard MF, McLinton SS, Brough P.   +3 more
europepmc   +1 more source

Message Valence, Industry Influence, and Stakeholder Narratives in Global Conversations on Tobacco Harm Reduction: Content Analysis.

J Med Internet Res
Jun J, Zain A, Kim M, Thrasher J.
europepmc   +1 more source

Rethinking medicalization: unequal relations, hegemonic medicalization, and the medicalizing dividend. [PDF]

Theory Soc
Halpin M, Cortez D.
europepmc   +1 more source

Public perceptions on carbon removal from focus groups in 22 countries. [PDF]

Nat Commun
Low S, Fritz L, Baum CM, Sovacool BK.
europepmc   +1 more source

Winning Hearts and Minds: Using "Ag-Gag" Outrage and Corporate Rebranding to Achieve a Public Image Makeover for the Animal Rights Movement

, 2013
Alison J Spasser
openalex   +1 more source

CONSUMERS’ AMBIVALENT REACTIONS TO CORPORATE REBRANDING: ANTECEDENTS AND BEHAVIORAL INTENTION CONSEQUENCES

CONSUMERS’ AMBIVALENT REACTIONS TO CORPORATE REBRANDING: ANTECEDENTS AND BEHAVIORAL INTENTION CONSEQUENCES
早大学位記番号 ...
openaire