Results 21 to 30 of about 179,738 (310)

The effect of service quality, perceived value, and customer trust towards customer loyalty on online transportation Gojek in Surabaya

open access: yesManajemen dan Bisnis, 2021
This study aims to analyze several factors that affect customer loyalty GoRide and GoCar in Surabaya. Several variables such as service quality, perceived value, and customer trust are examined in this study to see their effect on customer loyalty.
Kevin Kevin, Dudi Anandya
doaj   +1 more source

Reviewing and conceptualising customer-perceived value [PDF]

open access: yesThe Marketing Review, 2012
Customer-perceived value is of concern for consumers wishing to make sound purchase choices, for practitioners who are keen to improve their customers’ perceptions of value, and for researchers seeking to clarify the conceptual underpinnings of customer-perceived value and its relationship with other marketing variables.
Connie Chang, Sally Dibb
openaire   +1 more source

CUSTOMER PERCEIVED VALUE DAN CUSTOMER TRUST: IDENTIFIKASI KEPUASAN DAN LOYALITAS KONSUMEN GO-CAR

open access: yesJournal of Management and Business Review, 2019
Tujuan penelitian ini adalah untuk mengetahui pengaruh customer perceived value dan customer trust terhadap kepuasan dan loyalitas konsumen. Studi kasus pada mahasiswa Universitas sriwijaya kampus Palembang pengguna Go-car.
Yeri Resika   +2 more
doaj   +1 more source

Black Friday rituals, customer perceived value and loyalty among young adult customers in South Africa: A Stimulus-Organism-Response perspective

open access: yesCogent Business & Management, 2020
The study explores the nexus of relationship between Black Friday rituals, customer value and customer loyalty among young adult customers in South Africa.
Tendai Douglas Svotwa   +2 more
doaj   +1 more source

Customer experience quality: an exploration in business and consumer contexts using repertory grid technique [PDF]

open access: yes, 2010
This study proposes a conceptual model for customer experience quality and its impact on customer relationship outcomes. Customer experience is conceptualized as the customer’s subjective response to the holistic direct and indirect encounter with the ...
Clark, Moira   +6 more
core   +1 more source

Impact of Perceived Product Value on Customer-Based Brand Equity: Marx’s Theory – Value-Based Perspective

open access: yesFrontiers in Psychology, 2022
Management research is allocating energies to seek ways to improve organizational performance. Branding has become a significant phenomenon that academicians and scholars have studied.
Yonggang Qiao, Xirui Yin, Gao Xing
doaj   +1 more source

Model Keterkaitan Persepsi Nilai, Citra Merek, Kepuasan dan Loyalitas Pelanggan Rumah SakitModel Keterkaitan Persepsi Nilai, Citra Merek, Kepuasan dan Loyalitas Pelanggan Rumah Sakit [PDF]

open access: yesJurnal Manajemen Dan Kewirausahaan, 2020
To maintain the continuity of a business/service is important to retain existing customers. It is necessary to see what factors affect customer loyalty.
Elsa Luvia Harmen   +2 more
doaj   +1 more source

The Impact of the Service Innovativeness on Perceived Overall Service Quality, Customer Loyalty and Perceived Customer Value in Shopping Sites [PDF]

open access: yes, 2017
Associated with the change of lifestyle, due to reasons such as time constraints, information access, and alternatives comparison easiness, consumers prefer directed shopping on the internet. Shopping is done along with the initiation by the internet, in
Emine Senbabaoglu
core   +1 more source

Explaining the role of customer engagement in creating value for the banking industry based on the perceived value and the value provided to the customer [PDF]

open access: yesکاوش‌های مدیریت بازرگانی, 2022
Introduction: The primary goal of sustainable businesses is to create superior value for customers and gain value from them. That is, to achieve success, companies need to create value for customers as they create their own values for the company. The co-
Amir Ranjbarian   +3 more
doaj   +1 more source

Exploring the customer perceived values as antecedent of purchase behavior [PDF]

open access: yesSerbian Journal of Management, 2015
Today, more than ever we see an increase in the importance of customer-orientation, and it's consideration as an important competitive advantage of organizations and its role in business success and development. The aim of this study is to survey a development of customer-oriented culture in chain stores, and also to discuss the relationships between ...
nabi Allah Dehghan   +2 more
openaire   +2 more sources

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