Results 31 to 40 of about 179,738 (310)
Customer perceived value, satisfaction, loyalty: a study In fast moving consumer good (fmcg)
The study was conducted to investigate the different effects of customer perceived value and satisfaction to customer loyalty based on different kinds of products and demographics. With 373 of the sample in HCM city, this research indicates that customer
Lê Đức Anh +1 more
doaj
Customer Perceived Value: A Comprehensive Meta-analysis
Customer perceived value (CPV) is a cornerstone of marketing literature. However, myriad studies have generated contradictory empirical findings. In addition, though some existing literature reviews help clarify the conceptual foundations of CPV, the literature lacks a meta-analysis of empirical evidence about the CPV model and its effects.
Markus Blut +4 more
openaire +3 more sources
Library decision making informed by customer values [PDF]
“Customer value” is a much used and, in a number of cases, a misunderstood term, with emphasis placed on a priori categories of what provides value for the customer, rather than an effort to understand value from a customer perspective.
McKnight, S, McKnight, Susan
core +1 more source
‘Interesting but scary’ : Customers' perceived value of MyData
Digitalisation has facilitated saving data in various warehouses. While Big Data is a new form of capital that is often considered an asset for organisations, the potential value of data to customers has seldom been addressed. This chapter discusses MyData (personified and personalised data) and aims to increase our understanding of its benefits and ...
Haapio, Heidi, Uusitalo, Outi
+5 more sources
Determinants of customer intentions to continue using full-service airlines in Indonesia
This study aims to identify whether the influence of experience quality, price fairness, and sales promotion on continuous usage intention is mediated by customer perceived value, trust, and satisfaction with full-service airlines in Indonesia.
Yasintha Soelasih +2 more
doaj +1 more source
Measuring Risk-adjusted Customer Lifetime Value and its Impact on Relationship Marketing Strategies and Shareholder Value [PDF]
The calculations which underlie efforts to balance marketing spending on customer acquisition and customer retention are usually based on either single- period customer profitability or forecasts of customer lifetime value (CLTV).
Ryals, Lynette, Knox, Simon
core +1 more source
Determining the indirect value of a customer [PDF]
The issue of accountability in marketing has led to a substantial and growing body of work on how to value customer relationships. Net present value methods (customer lifetime value / customer equity) have emerged as generally preferred ways to assess
Ryals, Lynette
core +1 more source
A Lightweight Procedural Layer for Hybrid Experimental–Computational Workflows in Materials Science
We unveil a prototype hybrid‐workflow framework that fuses automatedcomputation with hands‐on experiments. Built atop pyiron, a lightweight, parameterized layer translates procedure descriptions into executable manual steps, syncing instrument settings, human interventions, and data capture in real‐time today.
Steffen Brinckmann +8 more
wiley +1 more source
Customer perceived value : reconceptualisation, investigation and measurement [PDF]
The concept of customer perceived value occupies a prominent position within the strategic agenda of organisations, as firms seek to maximise the value perceived by their customers as arising from their consumption, and to equal or exceed that ...
Bruce, Helen Louise
core
A soft robotic simulator is developed to replicate the digital removal of feces (DRF), a sensitive yet essential nursing procedure. Integrating soft actuators, sensors, and a realistic rectal model, the simulator balances functional fidelity with perceptual realism. Engineering evaluations and nurse feedback confirm its potential to enhance training in
Shoko Miyagawa +10 more
wiley +1 more source

