Results 71 to 80 of about 4,610,124 (125)
Purpose This study aims to provide a Scopus-based bibliometric mapping review of customer citizenship behavior (CCB) research to map the field’s intellectual foundations, identify thematic clusters and delineate ...
Suhaib Ahmed Soomro +4 more
core +1 more source
Experiential Value in Multi-Actor Service Ecosystems: Scale Development and Its Relation to Inter-Customer Helping Behavior. [PDF]
Front Psychol, 2020 Weretecki P, Greve G, Henseler J.
europepmc +1 more source
Examining the Impact of Corporate Social Advocacy on Customer Citizenship Behavior Among University Students: The Mediating Roles of Brand Attachment and Electronic Word-of-Mouth. [PDF]
Behav Sci (Basel)Janbout L, Çaglar D, Bayram P.
europepmc +1 more source