Results 271 to 280 of about 750,122 (295)

The antecedents of customer loyalty: A moderated mediation model of customer relationship management quality and brand image

Journal of Retailing and Consumer Services, 2016
Saman Khajehzadeh, Munyaradzi Nyadzayo
exaly  

The relationship between customer loyalty and customer satisfaction

International Journal of Contemporary Hospitality Management, 2001
John Bowen
exaly  

Managing customer loyalty through the mediating role of satisfaction in the DIY retail loyalty program

Journal of Retailing and Consumer Services, 2009
Vesna Žabkar
exaly  

Trust, commitment, customer intimacy and customer loyalty in Islamic banking relationships

International Journal of Bank Marketing, 2018
Muslim Amin, Ahmad Nizam
exaly  

Gaining and Retaining Customer Loyalty

Public Library Quarterly, 2010
openaire   +2 more sources

Customer retailer loyalty in the context of multiple channel strategies

Journal of Retailing, 2004
Joan L Giese, Jean L Johnson
exaly  

Customer loyalty

Frank G. Cabano, Stefan Müller, Katja Gelbrich   +2 more
openaire   +1 more source

An overview of customer loyalty programs- measuring the effectiveness of customer loyalty programs

1997
Customer Loyalty ( or Customer Reward ) programs have been increasingly used in recent years as a marketing tool to increase profits through customer acquisition and increased purchase size or frequency, or, in a defensive mode, to limit customer defection and lost market share.
openaire   +1 more source

Customer–company identification and the effectiveness of loyalty programs

Journal of Business Research, 2015
Mark Groza
exaly  

An examination of the determinants of customer loyalty in mobile commerce contexts

Information and Management, 2006
Yi-Shun Wang, Hsin-Hui Lin
exaly