Results 301 to 310 of about 460,221 (354)
The trust-NPS correlation: The role of trust in promoting customer loyalty in Swiss financial institutions. [PDF]
Yarza Navarro-Schär VG +3 more
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The Impact of AI-Recommended Content Affordances on Post-Purchase Intention in Stockout Substitution Scenarios. [PDF]
Dai B, Zhu J, Zhu X.
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The customer perceived value of the ecodesign of mobile telephones
Magnus Holmes
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Circularity of customer service experience and customer perceived value
Journal of Customer Behavior, 2010Anu Helkkula, Carol Kelleher
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A Theory of Marketing’s Contribution to Customers’ Perceived Value
Journal of Creating Value, 2022The way customers perceive value is fundamental to business survival and success and is central to marketing theory and practice. Perceived value as an overarching concept describes the contribution of marketing as a key driver in a firm’s success.
Shekhar Misra +2 more
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From customer value co-creation behaviour to customer perceived value
Journal of Marketing Management, 2021This study investigates the chain effect of customer value co-creation behaviour on the customerization capability and service capability of service firms and, ultimately, customer perceived value....
Thi Bich Hanh Tran, Anh Dung Vu
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Wellness tourism: customer-perceived value on customer engagement
Tourism Review, 2021Purpose This study aims to evaluate the process of value co-creation within wellness tourism by constructing a structural equation model of customer interactions with the environment, service employees and other customers relating to customer-perceived value and customer engagement.
Lishan Xie +3 more
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Research of Customer Perceived Value on eStores
2010 International Conference on E-Business and E-Government, 2010Customer perceived value is the crucial basis for customers to choose which eStore to purchase goods. To enhance customer perceived value is an important approach for eStores to construct their competitive advantages. The factors influencing customer perceived value are often not quantified, however they can be prioritized by AHP Method so that eStores
Lingyu Ren, Ying Zhang
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