Results 71 to 80 of about 17,679 (264)
CUSTOMER SATISFACTION AS THE MODERATING VARIABLE OF CUSTOMER LOYALTY OF INDIHOME CUSTOMERS
Jurnal Akuntansi, Manajemen dan Ekonomi, 2019 The internet is an aspect that become one in the daily activities of Indonesian society, even in Purwokerto, almost all activities involve the help of the internet.
PRAMONO HARI ADI +2 more
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Agribusiness, EarlyView.ABSTRACT Native plants offer a variety of aesthetic (e.g., fall colour, fruit, flowers) and functional benefits (e.g., pollinator friendly, wildlife friendly, water management). How these benefits influence consumer choice and perceived value of native versus introduced plants is not well understood.
Alicia Rihn +3 more
wiley +1 more source
Tourism and HospitalityThe study investigates how information asymmetry affects customer satisfaction in the tourism industry by examining trust and perceived value as mediating factors.
Ibrahim A. Elshaer +5 more
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Does a Specialized Niche Market Vegetable Processor Enjoy Bargaining Power?
Agribusiness, EarlyView.ABSTRACT Agribusiness companies may achieve competitive advantage through specialization within niche markets. One such niche is the fresh‐cut fruit and vegetable market, which has been steadily growing in Germany. This study examines whether the specialization of a German fresh‐cut producer grants it with market power within this niche market.
Nikolas Bublik +3 more
wiley +1 more source
Patient Preference and Adherence, 2021 Nhi Xuan Nguyen,1 Khoa Tran,1 Tuyet Anh Nguyen2 1Faculty of Business Administration, Nguyen Tat Thanh University, Ho Chi Minh City, Vietnam; 2Department of Business, Minerva University, San Francisco, CA, USACorrespondence: Khoa TranFaculty of Business ...
Nguyen NX, Tran K, Nguyen TA
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Green Customer Behavior on Eco-Friendly Products: Innovation Approach
Jurnal Dinamika Manajemen, 2018 This aim of the study investigates the correlation of perceived innovation, service innovation and green perceived value on eco-friendly products, to improve customer decision of product with moderation of sex and educational background. The study of eco-
Doni Purnama Alamsyah +2 more
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Agribusiness, EarlyView.ABSTRACT This paper explores Swedish consumers' protein preferences by estimating the willingness‐to‐pay (WTP) for minced meat and plant‐based proteins in pasta sauce from an in‐store experiment (n = 206) and an online discrete choice experiment (n = 517). On average, the WTP was highest for minced meat.
Emilia Mattsson +3 more
wiley +1 more source
Agribusiness, EarlyView.ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani +6 more
wiley +1 more source
Bridging AI Marketing and Customer Loyalty
Cihan University-Erbil Journal of Humanities and Social SciencesThis study investigates the influence of AI-driven marketing practices on customer loyalty, with a particular focus on perceived value as a mediating variable.
Aram H. Massoudi +2 more
doaj +1 more source
INFLUENCE OF CUSTOMER VALUES AND SELFIMAGE CONGRUITY ON CUSTOMER BEHAVIORBASED CRM PERFORMANCE [PDF]
Management & Marketing, 2015 The purpose of this study is to investigate the influence of the key dimensions of customer value (functional value, emotional value, social value, and perceived sacrifice) and self-image congruity on customerbehavior based CRM performance.
Mandy Loh +3 more
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