Results 71 to 80 of about 460,221 (354)
Perceived Value and Customer Adoption of Electric and Hybrid Vehicles [PDF]
Internal combustion engine vehicles are a key source contributing to urban air pollution. In order to reduce noxious emissions and reliance on fossil fuels, governments and the automobile industry have started promoting the adoption of electro mobility (EM) options over the last few years, albeit with limited success in terms of market penetration ...
Elena Higueras-Castillo +3 more
openaire +2 more sources
Growth of Omnichannel Grocery Retailing and Food Prices
ABSTRACT This paper examines the effects of the growth of omnichannel grocery retailing on food prices. We first develop a conceptual model of consumer choice and retailer pricing that allows us to evaluate changes in equilibrium prices, quantities, and profits with online channel growth and alternative pricing strategies.
Xiangwen Kong +2 more
wiley +1 more source
PENGARUH EXPERIENTIAL CONSUMPTION TERHADAP CUSTOMER SATISFACTION YANG DIMODERASI OLEH PERCEIVED VALUE PADA OBJEK WISATA ISLAMI DI KOTA BANDA ACEH [PDF]
ABSTRAKPenelitian ini bertujuan untuk mengukur Pengaruh Experiential Consumption Terhadap Customer Satisfaction Yang Dimoderasi Oleh Perceived Value Pada Objek Wisata Islami Di Kota Banda Aceh.
ASYSYURA MUNLIZA
core
ABSTRACT Farmers markets provide a direct‐to‐consumer marketing path for farmers and small businesses, facilitating customer discovery and product refinement. This paper explores farmers markets as a business incubator, with a focus on beginning vendors and resilience to a shock, namely, COVID‐19 market restrictions.
Mallory L. Rahe +2 more
wiley +1 more source
Customer Loyalty in Clusters: Perceived Value and Satisfaction as Antecedents [PDF]
Purpose: This paper studies, from the perspective of relationship marketing, the loyalty behavior of industrial customers in the context of a cluster. Loyalty is a key variable for studying long term relationships between firms. Research implications: Recent advances in consumer and services marketing consider that perceived value and ...
Callarisa Fiol, Luis J. +3 more
openaire +2 more sources
Who Are the Consumers of European Farmers' Markets? A Cross‐Country Analysis
ABSTRACT With substantial growth in the number of farmers' markets (FMs) in developed countries, the number of consumers visiting FMs is also increasing. This study comparatively assesses the consumers of FMs in three European countries where FMs traditionally play a distinctive role in food supply chains.
Áron Török +6 more
wiley +1 more source
This study aims to identify and analyze the influence of shopping experience and perceived value on customer satisfaction at Laskar Buah Store in Bojonegoro, as well as to analyze the direct and indirect effects of shopping experience, perceived value ...
M. Ugid Subowo Ugid +2 more
doaj +1 more source
STUDY TENTANG MINAT LOYALITAS MELALUI ANALISIS BRAND PREFERENCE DAN CUSTOMER HEDONIC VALUE Studi kasus pada PT. Bank BRI (persero) Kanca Pati [PDF]
The purpose of this research is to test the influences of perceived usefulness, and perceived credibility on brand preference to increase loyal intention mediated by customer hedonic value.
Hananing, Putriadhi Rahma +2 more
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Testing the Marketing Performance of German Wheat Farmers
ABSTRACT This paper analyses the marketing performance of wheat farmers in Germany. Wheat sales data from 465 individual farms over a 12‐year period are used to test against different market benchmarks. Market benchmarks are constructed by simulating passive trading agents using regional wheat prices.
Franziska Potts, Jens‐Peter Loy
wiley +1 more source
By constructing a linear structural equation model, we explored the impact of the customer service, food quality, and physical environment on customer behavioral intentions with experiential value and customer satisfaction as mediators.
Chih-Wei Lin +5 more
doaj +1 more source

