Results 81 to 90 of about 216,373 (303)

The Influence of Website Design, Reliability, and Perceived Ease of Use on E-Retention through the Mediating Roles of E-Trust and E-Satisfaction

Almana: Jurnal Manajemen dan Bisnis
This study investigates the effects of website design, reliability, and perceived ease of use on customer e-retention in Indonesian e-commerce marketplaces, incorporating customer e-trust and e-satisfaction as dual mediators.
Priskilla Maurin Wijaya Tanjung, Siti Rahayu, Fitri Novika Widjaja   +2 more
doaj   +1 more source

Innovation and Customer Retention in the Ghanaian telecommunication industry

International Journal of Innovation, 2017
The competition within the telecommunication sector is increasing day by day in Ghana and therefore requires the telecom operators to be more adept in their strategic approach to meet the growing demands of customers.
Daniel Asante Kyei, Augustine Thomas Mambu Bayoh   +1 more
doaj   +1 more source

Pengaruh Customer Satisfaction Terhadap Switching Barrier Dan Customer Retention (Survei Pada Mahasiswa Fakultas Ilmu Administrasi Bisnis Angkatan 2012-2013 Universitas Brawijaya Yang Pernah Melakukan Pembelian Di Mcdonald's Malang) [PDF]

, 2013
The purpose of this study is to analyze and explain the effect Customer Satisfaction of the switching barrier and Customer Retention. Type of research is explanatory research with survey methods. Sampling technique using probability sampling with simple
Kumalasari, I. (Indah)
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Does a Specialized Niche Market Vegetable Processor Enjoy Bargaining Power?

Agribusiness, EarlyView.
ABSTRACT Agribusiness companies may achieve competitive advantage through specialization within niche markets. One such niche is the fresh‐cut fruit and vegetable market, which has been steadily growing in Germany. This study examines whether the specialization of a German fresh‐cut producer grants it with market power within this niche market.
Nikolas Bublik, Franziska Mittag, Laura Hellstern, Sebastian Hess   +3 more
wiley   +1 more source

Swedish Consumers' Willingness‐to‐Pay for Plant‐Based Proteins in Pasta Sauce: Preferences and Policy Scenarios

Agribusiness, EarlyView.
ABSTRACT This paper explores Swedish consumers' protein preferences by estimating the willingness‐to‐pay (WTP) for minced meat and plant‐based proteins in pasta sauce from an in‐store experiment (n = 206) and an online discrete choice experiment (n = 517). On average, the WTP was highest for minced meat.
Emilia Mattsson, Anna Kristina Edenbrandt, Jens Rommel, Sarah Säll   +3 more
wiley   +1 more source

Balancing Market Share Growth and Customer Profitability: Budget Allocation for Customer Acquisition and Retention

Organizations and Markets in Emerging Economies, 2012
This study adds to the knowledge of budget allocation for customer acquisition and retention spending in an inertia segment.  The results indicate that when retention spending surpassed the optimal budget allocation, increased spending did not grow the ...
Hsiu-Yuan Tsao, Lucy M. Matthews, Victoria L. Crittenden   +2 more
doaj   +1 more source

Exploratory Study of Service Quality, Corporate Image, and Customer Loyalty in Restaurants in Ghana [PDF]

, 2019
The aim of the study is to identify the effect of Service Quality and Corporate Image on Customer’s Loyalty .Questionnaires were distributed to collect responses from restaurant users in the Greater Accra region of Ghana.
Amoasi, Richard, Martey, Edward Markwei
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Modeling Customer Lifetimes with Multiple Causes of Churn [PDF]

, 2010
Customer retention and customer churn are key metrics of interest to marketers, but little attention has been placed on linking the different reasons for which customers churn to their value to a contractual service provider.
David A. Schweidel, Fudenberg D., Gelman A., Gelman A., Jones T. O., Keiningham T. L., Michael Braun, Reichheld F. F., Sharp B.   +8 more
core   +3 more sources

Animal‐Based Brands Taking the Plant‐Based Opportunity: A Tasting Experiment Exploring Consumer Acceptance of Plant‐Based Brand Extensions

Agribusiness, EarlyView.
ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani, Mirta Casati, Elena Castellari, Fosca Vezzulli, Veronica Vitali, Milena Lambri, Claudio Soregaroli   +6 more
wiley   +1 more source

Upaya Relasional dan Outcome Relasional dalam Membangun Retensi Pelanggan pada Peritel [PDF]

, 2006
This research tries to elaborate how the relationship trough relationship outcomes in hypermarket and warehouse store can influence the customer retention.
Utami, C. W. (Christina)
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