Results 111 to 120 of about 11,067 (306)
Multi-channel customer management: A case study in Egypt
Channel management is one CRM systems component much influenced by the behaviour of customers in relation to the implementation and use of channel management CRM component.
Brooks, L, Ali, M
core
Does segmentation always improve model performance in credit scoring?
Credit scoring allows for the credit risk assessment of bank customers. A single scoring model (scorecard) can be developed for the entire customer population, e.g. using logistic regression. However, it is often expected that segmentation, i.e. dividing
Lyn C. Thomas +3 more
core +1 more source
ABSTRACT Autistic youth exhibit wide variability in emotional and behavioral challenges, yet few studies have identified meaningful subgroups based on these profiles. This study applied a random forests ensemble clustering algorithm to item‐level parent‐report data from the Emotion Dysregulation Inventory (EDI) and the Child Behavior Checklist (CBCL ...
Safaa Eldeeb +6 more
wiley +1 more source
A sustainable business ecosystem: a case study demonstrating biochar's potential
Abstract The need for renewable, climate‐friendly resources has become urgent as legislators worldwide have sought to find ways to cut emissions while ensuring resource security for consumers. The use of biochar could help to achieve these goals. This study examines the current state of commercial biochar production and the maturity of the related ...
Kivijakola Juuso +4 more
wiley +1 more source
Using Customer Relationship Trajectories to Segment Customers and Predict Profitability
A central premise of relationship marketing theory is that economic benefits flow fromretaining customers. However, the early research focus on the duration of the relationship may obscure other important aspects of the interactions with the customer ...
Mark, Tanya, Dawar, Niraj, Niraj, Rakesh
core
STRUCTURING PRODUCT-MARKETS: AN APPROACH BASED ON CUSTOMER VALUE [PDF]
We offer an efficiency-based approach to derive market partitions and respective benchmarks using Data Envelopment Analysis. Product efficiency is measured as an output to input value from the customer’s perspective.
Hans H. Bauer +2 more
core
Network Revenue Management with Inventory-Sensitive Bid Prices and Customer Choice [PDF]
We develop an approximate dynamic programming approach to network revenue management models with customer choice that approximates the value function of the Markov decision process with a non-linear function which is separable across resource inventory ...
Strauss, A K, Meissner, J
core
Between public service and market: Portraying the bifront university in a platformized world
Abstract This paper contributes to the international debate on the changes affecting recruitment and orientation processes toward higher education. Based on qualitative research involving 19 Italian public universities, the study analyses the transformations in communication, recruitment and orientation activities within platformization and increasing ...
Marco Pitzalis +2 more
wiley +1 more source
The existing body of research on dynamic customer segmentation has primarily focused on segment-level customer purchasing behavior (CPB) analysis to tailor marketing strategies for distinct customer groups.
Mona Ebadi Jalal, Adel Elmaghraby
doaj +1 more source
Is the well‐known phrase ‘small is beautiful’ true of small transnational education institutions?
Abstract The purpose of this research is to consider the potential attractiveness of operating a small international branch campus (IBC). Drawing upon resource‐based and legitimacy theories, we examine the strengths, weaknesses, opportunities and threats associated with the business model that is based on having a small institution size.
Stephen Wilkins, Joe Hazzam
wiley +1 more source

