The influence of customer trust and artificial intelligence on customer engagement and loyalty – The case of the home-sharing industry [PDF]
Trust is an essential factor in online and offline transactions. However, the role of customer trust has received limited attention in the home-sharing economy. Drawing on the revised stimulus organism response model and trust transfer theory, this paper
Ying Chen +5 more
doaj +2 more sources
The effect of relationship marketing towards switching barrier, customer satisfaction, and customer trust on bank customers [PDF]
Basically, relationship marketing focuses more on creating customer value through interaction with customers to get information regarding evaluation of customer needs and expectations on an ongoing basis.
Kadarisman Hidayat +1 more
doaj +2 more sources
The trust-NPS correlation: The role of trust in promoting customer loyalty in Swiss financial institutions. [PDF]
The Net Promoter Score (NPS) is a widely used key performance indicator (KPI) for measuring customer loyalty and guiding customer-centric strategies. While customer trust has been identified as an important influencing factor for NPS, existing research ...
Vanessa Gabriela Yarza Navarro-Schär +3 more
doaj +2 more sources
A Customer Value Approach to Increase Customer Satisfaction and Loyalty at Fast-Casual Dining Restaurant: The Mediating Role of Trust [PDF]
This study investigates the role of trust mediating the relationship between customer satisfaction and loyalty to expand the customer value-satisfaction-loyalty chain to become a customer value-satisfaction-trust-loyalty chain at fast-casual dining ...
Bonifasius M. H. Nainggolan +3 more
doaj +1 more source
Fungsi Mediasi Kepercayaan pada Pengaruh Kepuasan terhadap Loyalitas Pelanggan [PDF]
The purpose of this study is to verify the mediating role of trust on the linkage of customer satisfaction toward customer loyalty. The data for this study were collected through a survey of 216 bank customers in Makassar, and the responses were analyzed
Wahyudi Wahyudi +3 more
doaj +1 more source
The Effect of Corporate Social Responsibility on Customer Trust, Customer Satisfaction and Customer Loyalty: Uber service in Egypt [PDF]
The concept of Corporate Social Responsibility (CSR) has received more research interest over the past two decades. This responsibility is increasingly considered as a tool that would support the competitiveness of the organization.
هانى نصر الدين +1 more
doaj +1 more source
This study aims to examine the factors that influence internet banking customer loyalty in Medan City. The location of this research was carried out at several banks in the city of Medan.
Muhammad Ras Muis +3 more
doaj +1 more source
The Effect Of E-Services On Customer Commitments Medied By The Trust Variable
Customer commitment is one measure of the success of a company engaged in finance. Good service quality will increase customer commitment. Customers who have a high commitment will continue to carry out their financial transactions and inform others ...
I Nyoman Nurcaya
doaj +1 more source
AN APPROACH TO CUSTOMER TRUST IN THE PORTUGUESE BANKING SYSTEM [PDF]
Globalization, seen as a simultaneous transformation in economics, politics and culture, has led to more intense competition in different sectors of the economy. In the banking sector the analysis of customer satisfaction, loyalty and trust has been considered of great interest in recent years. In this study, we analyse the development of bank customer
Santos, António Duarte +1 more
openaire +4 more sources
Persaingan ketat dalam dunia bisnis mengharuskan suatu perusahaan memiliki strategi yang tepat, strategi yang tepat akan membantu perusahaan berkembang dengan pesat.
Dina Gandhi Rachmawati +1 more
doaj +1 more source

