Between public service and market: Portraying the bifront university in a platformized world
Abstract This paper contributes to the international debate on the changes affecting recruitment and orientation processes toward higher education. Based on qualitative research involving 19 Italian public universities, the study analyses the transformations in communication, recruitment and orientation activities within platformization and increasing ...
Marco Pitzalis +2 more
wiley +1 more source
Understanding perceived value in tourism: Insights from destinations facing crises. [PDF]
Yacoub L +3 more
europepmc +1 more source
Is the well‐known phrase ‘small is beautiful’ true of small transnational education institutions?
Abstract The purpose of this research is to consider the potential attractiveness of operating a small international branch campus (IBC). Drawing upon resource‐based and legitimacy theories, we examine the strengths, weaknesses, opportunities and threats associated with the business model that is based on having a small institution size.
Stephen Wilkins, Joe Hazzam
wiley +1 more source
On the road to Mecca: Branding discourses and national identity on coffee shop signage. [PDF]
Hazaea AN, Qassem M.
europepmc +1 more source
Assessing the tourism impacts of urban marathon events in central China's historic cities: a residents' SEM analysis. [PDF]
Zhang L, Liu J, Qiao X, Lian DKC.
europepmc +1 more source
The Role of Graphic Design Semiotics in Environmental Awareness Campaigns. [PDF]
Vallverdu-Gordi M, Marine-Roig E.
europepmc +1 more source
This paper summarized the application of 3D bioprinting in the regeneration of various tissues in the oral and craniomaxillofacial fields, including the required biomaterials and printing techniques. Abstract Oral and craniomaxillofacial tissues are essential for maintaining oral functions, including respiration, mastication, swallowing, and speech ...
Huilu Zhan +7 more
wiley +1 more source
Assessing the Macroeconomic Determinants of International Tourist Arrival in India: An ARDL Bounds Testing Approach. [PDF]
Singh AK +7 more
europepmc +1 more source
Molecular bases of insect odorant receptor function: specificity and evolution
ABSTRACT Insect odorant receptors (ORs) are a class of chemoreceptors that insects use to detect volatile cues in their environment. In recent years, major advances in the field of structural biology have made it possible to obtain the first structures of insect ORs.
Zibo Li +5 more
wiley +1 more source
Branding the controversial: challenges in destination branding [PDF]
Dana-Nicoleta Lascu +1 more
doaj +1 more source

