Results 171 to 180 of about 63,886 (302)

Romania trying to be an European brand [PDF]

Building a coherent country branding program at international level requires a strong coordination between the government, the business sector, the decision makers from educational and cultural sector, the civil society and, the mass media ...
Alina DRAGHICI, Cristian PAUN, Irina Alina POPESCU, Luminiţa NICOLESCU   +3 more
core  

‘Fish in simulated water’? A Bourdieusian analysis of Chinese doctoral students' learning experiences in Southeast Asian developing countries

British Educational Research Journal, EarlyView.
Abstract International student mobility (ISM) has historically followed a pattern of movement from developing regions to developed countries. However, in recent years, there has been a noticeable increase in the number of Chinese students pursuing doctoral studies in Southeast Asian developing countries, an area that has received relatively little ...
Yueyang Zheng, Kun Dai, Alan C. K. Cheung   +2 more
wiley   +1 more source

Cultural heritage and sports tourism: a systematic literature review of sustainable destination management practices. [PDF]

Front Sports Act Living
Rangkuti YA, Bangun AK, Kurniawan R, Ilham Z, Hasibuan S, Tambunan TMB, Silitonga DF.   +6 more
europepmc   +1 more source

Between public service and market: Portraying the bifront university in a platformized world

British Educational Research Journal, EarlyView.
Abstract This paper contributes to the international debate on the changes affecting recruitment and orientation processes toward higher education. Based on qualitative research involving 19 Italian public universities, the study analyses the transformations in communication, recruitment and orientation activities within platformization and increasing ...
Marco Pitzalis, Ciro Cangiano, Alessandro Lovari   +2 more
wiley   +1 more source

Destination image as a mediator between hospital perceived value and revisit intention in medical tourism. [PDF]

Sci Rep
Demir Y, Nal M, Sevim E, Dağ E, Baştürk YA, Bektaş G.   +5 more
europepmc   +1 more source

Destination Branding by the Brand of Hotel

J. of Tourism and Hospitality Management, 2020
openaire   +1 more source

Is the well‐known phrase ‘small is beautiful’ true of small transnational education institutions?

British Educational Research Journal, EarlyView.
Abstract The purpose of this research is to consider the potential attractiveness of operating a small international branch campus (IBC). Drawing upon resource‐based and legitimacy theories, we examine the strengths, weaknesses, opportunities and threats associated with the business model that is based on having a small institution size.
Stephen Wilkins, Joe Hazzam
wiley   +1 more source

Influencer Marketing in Rural Tourism: Enhancing Destination Image and Encouraging Homestay Choices. [PDF]

F1000Res
Chauhan R, Shaktan A, Shukla A, Khunsathitchai K, Yadav N, Savanurmath J.   +5 more
europepmc   +1 more source

The influence of gastronomic identity factors on food tourism development in the Republic of Serbia and Bosnia and Herzegovina. [PDF]

Front Nutr, 2023
Kalenjuk Pivarski B, Paunić M, Šarenac N, Šmugović S, Mlinarević P, Ivanović V, Marjanović J, Pavlović S, Tekić D, Ðerčan B, Tešanović D, Gagić Jaraković S.   +11 more
europepmc   +1 more source

Hong Kong's non‐local undergraduate recruitment: Policies, institutional practices and student perspectives

British Educational Research Journal, EarlyView.
Abstract Beneath the Hong Kong government's enthusiasm for recruiting non‐local undergraduates—including students from the Chinese Mainland and other international regions—lies a longstanding gap in understanding the core meanings and drivers shaping the territory's expanding focus on inward international student mobility (ISM).
Fang Gao, Wei Yan Xiong, Hei‐hang Hayes Tang, Xiao Han   +3 more
wiley   +1 more source