Results 201 to 210 of about 215,880 (307)

Estrategias de marketing digital y posicionamiento caso: DECORKAS

Este proyecto se orienta hacia el diseño de un plan estratégico con enfoque de orientación al cliente para DECORKAS, una empresa especializada en la venta de materiales de construcción y servicios integrales. La necesidad de esta iniciativa surge ante el
Zurita Salvador, Santiago Vinicio
core  

Digital marketing of online food delivery services in a social media platform before and during COVID-19 pandemic in Brazil. [PDF]

Public Health Nutr, 2023
Botelho LV, Freitas JV, Camara AOD, de Almeida IF, Gonçalves TS, Horta PM, Canella DS, Cardoso LO.   +7 more
europepmc   +1 more source

Mapping the Innovation DNA of Agribusiness Firms: A Multi‐Method Analysis of Strategic Capabilities and Performance

Agribusiness, EarlyView.
ABSTRACT Innovation is essential for competitiveness in agribusiness facing dynamic environments. This study examines how market orientation, marketing, relational, and social capabilities influence innovation performance. Using data from 751 Spanish firms and a multi‐method approach that integrates Structural Equation Modeling (PLS‐SEM), Necessary ...
Beatriz Corchuelo Martínez‐Azúa, Alvaro Dias   +1 more
wiley   +1 more source

Digital Marketing of Unhealthy Foods and Non-alcoholic Beverages to Children and Adolescents: A Narrative Review. [PDF]

Curr Dev Nutr
Fretes G, Veliz P, Narvaez AM, Williams D, Sibille R, Arts M, Leroy JL.   +6 more
europepmc   +1 more source

Digital Marketing of Commercial Complementary Foods in Australia: An Analysis of Brand Messaging. [PDF]

Int J Environ Res Public Health, 2021
Dearlove T, Begley A, Scott JA, Devenish-Coleman G.   +3 more
europepmc   +1 more source

Trade Realignments and the Need for Integrated Modeling Research in Latin America's Agri‐Food Sector

Agribusiness, EarlyView.
Emiliano Lopez Barrera
wiley   +1 more source

Consumer Acceptance of New Sustainable Food Technologies: Upcycling Technology, Biostimulants, and Artificial Intelligence

Agribusiness, EarlyView.
ABSTRACT Food systems have a significant impact on environmental sustainability, underscoring the need for innovative technologies to support more sustainable agricultural methods. However, the adoption of these technologies hinges on consumer acceptance, making the analysis of consumer perceptions essential.
Greta Castellini, Guendalina Graffigna
wiley   +1 more source

Factors stimulating value micro-businesses attribute to digital marketing technology (DMT) adoption. [PDF]

PLoS One, 2021
Eze SC, Chinedu-Eze VC, Awa HO, Alharthi RHE.   +3 more
europepmc   +1 more source

The Geography of Success: A Spatial Analysis of Export Intensity in the Italian Wine Industry

Agribusiness, EarlyView.
ABSTRACT This paper investigates the paradox of how Italy's fragmented, SME‐dominated wine industry achieves global export success. Moving beyond purely firm‐centric explanations, we test whether export intensity is spatially dependent, clustering geographically in regional ecosystems.
Nicolas Depetris Chauvin, Jonas Di Vita
wiley   +1 more source