Results 71 to 80 of about 3,320 (280)
A Decision‐Making Model for Implementing Green Technology in Sustainable Building Projects
ABSTRACT Green technology (GT) adoption is pivotal for reconciling environmental stewardship with economic viability in the built environment, particularly in resource‐constrained emerging economies. However, empirical evidence on how specific GT drivers actively mitigate adoption barriers remains scarce.
Abdelazim Ibrahim +5 more
wiley +1 more source
El presente artículo analiza el fenómeno del digital nudging (persuasión digital) en publicaciones de la red social X (anteriormente Twitter®) durante el proceso electoral subnacional de 2019 en Colombia.
Luciana C. Manfredi, Martin Nader
doaj +1 more source
ABSTRACT Considering the need for environmental sustainability and fulfillment of the needs of customers at the bottom of the pyramid, this study integrates the attention‐based view of organizations and situational leadership theory to examine the impact of government eco‐initiatives on frugal green innovation through managerial attention toward the ...
Qaisar Iqbal +2 more
wiley +1 more source
Digital nudging : En studie om hur nudging påverkar konsumentbeteende vid köp av dagligvaror online
Nudging is a relatively new phenomenon that has become increasingly popular at both corporate and social levels. A nudge can affect people to make better decisions that benefit both themselves and society as a whole.
Rosenberg, Sara, Spolén, Ida
core +1 more source
Nudging in The Digital Big Data Era
In the digital age, social media revolutionized human communication around the globe, yet also opened opportunities to unprecedentedly reap benefits from information sharing and big data generation. To this day completely undescribed remains that the implicit hidden persuasion opens a gate to deception and is an unprecedented social class division ...
openaire +1 more source
Conscious Commerce – Digital Nudging and Sustainable E-commerce Purchase Decisions
So-called ‘fast fashion’ consumption, amplified through cost-effective e-commerce, constitutes a major factor negatively impacting climate change. A recently noted strategy to motivate consumers to more sustainable decisions is digital nudging.
Mirbabaie, Milad +2 more
core
ABSTRACT Widespread digital adoption has challenged our understanding of how these tools reshape collaboration, trust and sustainability outcomes across different institutional and network contexts. As networks now pursue resilience and sustainable development in parallel, we map emerging research directions and identify how collaboration and ...
Ari Carisza Graha Prasetia +1 more
wiley +1 more source
Can AI-Driven Nudging Promote Sustainable Product Adoption on E-Commerce Platforms?
Objective: this study aims to identify effective behavioral interventions and machine learning models that promote eco-friendly purchases. Theoretical approach: the study is grounded in behavioral economics and choice architecture, drawing on Thaler and ...
Nikita Panwar +2 more
doaj +1 more source
ABSTRACT Despite increasing adoption of sustainable business models, environmental decline and social disparities continue to accelerate. Strong sustainable business models offer an alternative by prioritizing ecological limits and systemic change. Drawing on an integrative literature review and business model modularization, this study examines how ...
Maike Gossen +3 more
wiley +1 more source
ABSTRACT Firm‐level Climate Action Response Plans (CARPs) comprise firms' climate change mitigation and adaptation commitments. Encouraging firms to develop CARPs is thus vital for meeting ever‐pressing climate goals. Understanding the resources and capabilities facilitating firms to develop CARPs can inform evidence‐based approaches to accelerate ...
Helena Lenihan +2 more
wiley +1 more source

