Results 41 to 50 of about 117,970 (297)

From Direct Marketing Toward Interactive Marketing: The Evolving Interactive Marketing Tools [PDF]

open access: yes, 2023
Interactivity has become a crucial aspect of marketing. It allows companies to connect with their customers, often resulting in positive outcomes. Based on a literature review, this chapter discusses ten of the most pioneering tools used in interactive marketing. First it will be explained how each tool relates to the three dimensions of interactivity (
Moes, Anne   +4 more
openaire   +3 more sources

Perceived Impacts and Predictors of Cannabis Products Used by Patients with Rheumatologic Conditions in Alberta, Canada: A Multivariable Analysis of Cross‐Sectional Survey Data

open access: yesArthritis Care &Research, EarlyView.
Objective This study aimed to characterize cannabis product choices (cannabinoid content and formulation) among patients with rheumatologic conditions and their associations with patient factors, patient‐reported perceived side effects, and positive impacts.
Susan Zhang   +10 more
wiley   +1 more source

Effectiveness of printed direct marketing media in the Republic of Serbia [PDF]

open access: yesMarketing (Beograd. 1991), 2018
Internet media is showing a steady growth and the question arises as to whether the communicative effects in terms of informing the consumers and readiness to respond continue to be achieved through the print media of direct marketing.
Perčić Karolina
doaj  

Eine qualitative Studie zu den Auswirkungen der COVID-19-Pandemie auf die österreichische Landwirtschaft

open access: yesDie Bodenkultur, 2023
Die ergriffenen Maßnahmen zur Eindämmung der COVID-19-Pandemie sowie Einstellungs- und Verhaltensänderungen der Konsumenten haben sich global auf Lebensmittelwertschöpfungsketten ausgewirkt.
Quehl Henriette Elisabeth   +3 more
doaj   +1 more source

Directed Search in the Housing Market [PDF]

open access: yesSSRN Electronic Journal, 2010
In this paper, we present a directed search model of the housing market. The pricing mechanism we analyze reflects the way houses are bought and sold in the United States. Our model is consistent with the observation that houses are sometimes sold above, sometimes below, and sometimes at the asking price. We consider two versions of our model.
Albrecht, James   +2 more
openaire   +9 more sources

Real‐World Trends in Prenatal Antirheumatic Drug Utilization in Ontario, Canada: A Cross‐Sectional Time‐Series Analysis

open access: yesArthritis Care &Research, EarlyView.
Objective This study aimed to describe real‐world trends in preconception and prenatal use of antirheumatic drugs among pregnant individuals with rheumatic diseases in Ontario, Canada. Methods We conducted a time‐series analysis using repeated cross‐sectional data to examine annual patterns of disease‐modifying antirheumatic drug (DMARD) use among ...
Shenthuraan Tharmarajah   +6 more
wiley   +1 more source

Carboxylic‐Acid Functionalized Multiwalled Carbon Nanotube‐Alkane‐Based Resistive Temperature Sensor for Cold Chain Applications

open access: yesAdvanced Engineering Materials, EarlyView.
This study presents a reversible temperature sensor with high switching ratio, ∼103. The device is fabricated using PET‐ITO and carbon nanotube dispersions in alkane. Considering its application in cold chain logistics, a proof‐of‐concept with LED is showcased. Thus, a temperature drop below the threshold temperature (crystallization temperature of the
Sunil Kumar Behera   +8 more
wiley   +1 more source

Innovative Processing of Compacted Waste Aluminum Alloy Powders via Controlled Remelting and Solidification

open access: yesAdvanced Engineering Materials, EarlyView.
This study demonstrates an efficient recycling route for out‐of‐spec AlSi10Mg atomized powders through compaction and arc remelting followed by suction casting. By correlating compaction load, cooling rate, and resulting microstructure, we show that intermediate pressures (50–80 kN) and rapid cooling refine dendrites, reduce porosity, and enhance ...
Mila Christy de Oliveira   +4 more
wiley   +1 more source

Nurturing Diversified Farming Systems in Industrialized Countries: How Public Policy Can Contribute

open access: yesEcology and Society, 2012
If diversified farming systems (DFS) are to thrive again in the United States, policies and preferences must evolve to reward the environmental and social benefits of sustainable farming and landscape management.
Alastair Iles, Robin Marsh
doaj   +1 more source

Direct to consumer advertising in pharmaceutical markets [PDF]

open access: yesJournal of Health Economics, 2005
We study effects of direct-to-consumer advertising (DTCA) in the prescription drug market. There are two pharmaceutical firms providing horizontally differentiated (branded) drugs. Patients differ in their susceptibility to the drugs. If DTCA is allowed, this can be employed to induce (additional) patient visits.
Brekke, Kurt R., Kuhn, Michael
openaire   +8 more sources

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