Results 1 to 10 of about 82,235 (151)
The Role of Customers’ Relationship Orientation in Perceiving Relational Benefits [PDF]
مدیریت بازرگانی, 2021 Objective: According to the relationship benefits approach, companies are required to provide relationship benefits to the customers in order to build and maintain the relationships, which is costly and time consuming in practice.
Alireza Tourchian +3 more
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Risks, 2022 As a result of the COVID-19 pandemic, business and consumer behavior towards online consumption and digital payments has changed. This trend, although significant, may be observed, to a varying extent, among customers across the European Union.
Anna Dewalska-Opitek +2 more
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Journal of International Food & Agribusiness Marketing, 2004 Agricultural markets are undergoing fundamental change, which is driven by changing consumer tastes, retail buyer behavior, and trade policy. The wine market provides just one example of such a market, with industry and policy changes causing the industry to shift from a product-oriented craft-based industry to a market-oriented globalized business. As
Lindgreen, Adam, Beverland, Michael
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Relationship between Renewable Biogas Energy Sources and Financial Health of Food Business Operators
Energies, 2022 Biogas production within cooperatives and energy clusters that include both food businesses and biogas plants seems to be a good way to both improve financial health and increase energy self-sufficiency.
Marek Cierpiał-Wolan +5 more
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Communicare, 2022 Relationship marketing is a paradigm shift and it is associated with the return of direct marketing both in business-to-business and business-to-consumer markets (Seth & Parvatiyar 1995).
Frikkie Herbst
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Design Science, 2018 Over the last decade, product/service systems (PSSs) have become a research issue in several disciplines, such as engineering design and marketing. The inherent interdisciplinary nature of this research issue has however remained unexploited. In order to
Sergio A. Brambila-Macias +2 more
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Port Industry Related Relationship Marketing Applications [PDF]
Journal of Eta Maritime Science, 2017 The changing dynamics of the port industry such as intense competition, more homogeneous services, technological developments, and changes occurred in the needs, wants, and expectations of customers have been raising the pressure for differentiation on ...
Aylin ÇALIŞKAN, Soner ESMER
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Cogent Business & Management, 2023 Business to business (B2B) relationships in South Africa’s concrete product market are characterised as transactional, asymmetrical and adversarial. This study examines the outcomes of relationship quality satisfaction in South Africa’s construction ...
Lehlohonolo Amos Masitenyane +2 more
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The Impact of Market Environments on Marketing Relationships
International Journal of Marketing Studies, 2014 The authors acknowledge financial support for this research from the Spanish Ministry of Education and Science: Project SEJ2005-0663/ECON.
Betancourt, Roger R. +4 more
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Challenges to Participation in the Sharing Economy: The Case of Local Online Peer-to-Peer Exchange in a Single Parents’ Network [PDF]
Interaction Design and Architecture(s), 2015 This paper depicts an initiative to deploy an online peer-to-peer exchange system for a community network of single parents – a group of people in need of goods, services, and social support in their local neighborhoods.
Airi Lampinen +2 more
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