Results 11 to 20 of about 87,299 (296)
The political marketing strategy of legislative candidates is one of the important roles for the victory of a legislative candidate. This study aims to find out how Siti Ambar Fathonah S.Pd.I Political Marketing Strategy to Win the 2019 Legislative ...
Yufanabila Risma, Dian Eka Rahmawati
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Giving voters what they want? Party orientation perceptions and preferences in the British electorate [PDF]
Some of the most important propositions in the political marketing literature hinge on assumptions about the electorate. In particular, voters are presumed to react in different ways to different orientations or postures.
Bartle J +16 more
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Branding and strategic maneuvering in the Romanian presidential election of 2004: A critical discourse-analytical and pragma-dialectical perspective [PDF]
In this paper I analyse differences in the legitimation strategies used by and on behalf of the two presidential candidates in the elections of December 2004 in Romania, using a combination of Critical Discourse Analysis and pragma-dialectics.
Ietcu-Fairclough, Isabela
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Social Dangers of European Integration [PDF]
Integracja europejska jako proces społeczny pozostaje pod wpływem licznych zagrożeń, które w różnym zakresie mogą na nią oddziaływać. Przynajmniej częściowo występują one na płaszczyźnie politycznej - stając się konsekwencją zachodzących procesów ...
Turska-Kawa, Agnieszka +1 more
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Teachers in a New Political Landscape [PDF]
Teachers’ positionality within the political landscape has evolved rapidly over recent election cycles. In Texas, nationwide teacher advocacy and anti-teacher state legislation motivated teachers to become politically involved.
Chevalier, Andrea, Gonzalez, Mary E.
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POLITICAL COMMUNICATION DURING THE 2014 PRESIDENTIAL CAMPAIGN: ONLINE MEDIA COVERAGE
The election campaign has lately become a real challenge where all the political actors display their skills, the communication ones, but also those related to the electoral marketing and public relations which play a vital role in creating the image of ...
Cristina Cîrtiţă-Buzoianu
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This study examines the impact of political marketing on electoral decisions, even when there is decisional conflict, highlighting its evolution towards more precise and integral communication strategies within political campaigns.
Jorge Alberto Vargas-Merino +5 more
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A utilização de métodos qualitativos na Ciência Política e no Marketing Político
O artigo discorre sobre a utilização da abordagem qualitativa na Ciência Política e no Marketing Político. As discussões apresentadas derivam-se, principalmente, da experiência acadêmica com a pesquisa Ideologia Política, Propaganda Eleitoral e Voto: o ...
Luciana Veiga +1 more
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From foot-slogging to call centres and direct mail: A framework for analysing the development of district-level campaigning [PDF]
Drawing upon ideas formulated with national-level campaigning in mind and also analyses of district or local-level campaigning, a conceptual framework to assist in analysing the development of district-level campaigning is presented.
Denver, D, Fisher, J
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A POLITICAL MARKETING APPROACH REGARDING THE ELECTORAL SYSTEM IN ROMANIA [PDF]
From this systemic perspective, it is revealed once again the importance of voting as a regulator factor of functioning democracy. Loop control are more evident during the election campaign and has become a common fact that in an election year the ...
GABRIEL DINU, LOREDANA DINU
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