Results 11 to 20 of about 87,299 (296)

POLITICAL MARKETING STRATEGIES OF WOMAN CANDIDATES TO WIN THE 2019 PROVINCIAL LEGISLATIVE ELECTION IN CENTRAL JAVA

open access: yesJurnal Pemerintahan dan Kebijakan, 2021
The political marketing strategy of legislative candidates is one of the important roles for the victory of a legislative candidate. This study aims to find out how Siti Ambar Fathonah S.Pd.I Political Marketing Strategy to Win the 2019 Legislative ...
Yufanabila Risma, Dian Eka Rahmawati
doaj   +1 more source

Giving voters what they want? Party orientation perceptions and preferences in the British electorate [PDF]

open access: yes, 2014
Some of the most important propositions in the political marketing literature hinge on assumptions about the electorate. In particular, voters are presumed to react in different ways to different orientations or postures.
Bartle J   +16 more
core   +1 more source

Branding and strategic maneuvering in the Romanian presidential election of 2004: A critical discourse-analytical and pragma-dialectical perspective [PDF]

open access: yes, 2008
In this paper I analyse differences in the legitimation strategies used by and on behalf of the two presidential candidates in the elections of December 2004 in Romania, using a combination of Critical Discourse Analysis and pragma-dialectics.
Ietcu-Fairclough, Isabela
core   +1 more source

Social Dangers of European Integration [PDF]

open access: yes, 2018
Integracja europejska jako proces społeczny pozostaje pod wpływem licznych zagrożeń, które w różnym zakresie mogą na nią oddziaływać. Przynajmniej częściowo występują one na płaszczyźnie politycznej - stając się konsekwencją zachodzących procesów ...
Turska-Kawa, Agnieszka   +1 more
core   +2 more sources

Teachers in a New Political Landscape [PDF]

open access: yes, 2020
Teachers’ positionality within the political landscape has evolved rapidly over recent election cycles. In Texas, nationwide teacher advocacy and anti-teacher state legislation motivated teachers to become politically involved.
Chevalier, Andrea, Gonzalez, Mary E.
core   +1 more source

POLITICAL COMMUNICATION DURING THE 2014 PRESIDENTIAL CAMPAIGN: ONLINE MEDIA COVERAGE

open access: yesStudies and Scientific Researches: Economics Edition, 2015
The election campaign has lately become a real challenge where all the political actors display their skills, the communication ones, but also those related to the electoral marketing and public relations which play a vital role in creating the image of ...
Cristina Cîrtiţă-Buzoianu
doaj   +1 more source

Unraveling the influence of political marketing on electoral decision-making: A robust analysis with PLS-SEM

open access: yesSocial Sciences and Humanities Open
This study examines the impact of political marketing on electoral decisions, even when there is decisional conflict, highlighting its evolution towards more precise and integral communication strategies within political campaigns.
Jorge Alberto Vargas-Merino   +5 more
doaj   +1 more source

A utilização de métodos qualitativos na Ciência Política e no Marketing Político

open access: yesOpinião Pública, 2001
O artigo discorre sobre a utilização da abordagem qualitativa na Ciência Política e no Marketing Político. As discussões apresentadas derivam-se, principalmente, da experiência acadêmica com a pesquisa Ideologia Política, Propaganda Eleitoral e Voto: o ...
Luciana Veiga   +1 more
doaj   +1 more source

From foot-slogging to call centres and direct mail: A framework for analysing the development of district-level campaigning [PDF]

open access: yes, 2008
Drawing upon ideas formulated with national-level campaigning in mind and also analyses of district or local-level campaigning, a conceptual framework to assist in analysing the development of district-level campaigning is presented.
Denver, D, Fisher, J
core   +1 more source

A POLITICAL MARKETING APPROACH REGARDING THE ELECTORAL SYSTEM IN ROMANIA [PDF]

open access: yesAnalele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie, 2019
From this systemic perspective, it is revealed once again the importance of voting as a regulator factor of functioning democracy. Loop control are more evident during the election campaign and has become a common fact that in an election year the ...
GABRIEL DINU, LOREDANA DINU
doaj  

Home - About - Disclaimer - Privacy