Results 11 to 20 of about 46,395 (315)
Analisis e-marketing terhadap keputusan pembelian konsumen secara online
Internet merupakan salah satu contoh teknologi infomasi di era industri 4.0 ini yang tidak mungkin bisa dihindari dari kehidupan manusia. Internet memberikan keuntungan dan tantangan bagi para pelaku bisnis untuk mempertahankan pangsa pasar dan ...
Immanuel Candra irawan
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This study aimed to analyze the impact of electronic marketing utilization and to determine the economic determinants to increase the income of small dairy farmers in Boyolali, Central Java, Indonesia.
A. Setiadi +4 more
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Electronic markets in emerging markets [PDF]
(First paragraph) Electronic markets and networked business is one of most challenging areas for industry and research communities. Electronic markets have evolved from the classic article on the Electronic market hypothesis published in Communications of the ACM in 1987 to the highly integrated and collaborative e-business such as Alibaba (Malone et ...
Cao, Xiongfei +2 more
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Electronic Markets on Internet marketing [PDF]
Dear readers of Electronic Markets, It has been 5 years since ElectronicMarkets published the first special issue on Internet marketing. In the preface to this section, the guest editor Christopher P. Holland noted that “The changing pattern of communication between and among customers and suppliers will [...] affect all of the marketing stages of ...
Rainer Alt, Hubert Österle
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Information technologies and their impact on electronic marketing [PDF]
The main theoretical hypotheses for studying the characteristics of the influence of information technology on electronic marketing are considered. Using methodological analysis and scientific synthesis, the key components of the strategy and the main ...
Al-Ababneh Hassan Ali
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The role of business intelligence in the analysis of customers' shopping carts to shape electronic marketing using data mining techniques [PDF]
The purpose of this study is to investigate the role of business intelligence in customer shopping cart analysis and its impact on shaping e-marketing in businesses.
MohammadAli Azmoudeh +2 more
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STANDARDS OF USING ELECTRONIC BLOG IN APPAREL Marketing [PDF]
This research deals with the study of electronic blogs in context of Apparel Marketing as one of the most marketing skills fashion brand needs is communication activities, since consumers become dependent on the Internet to get information and exchange ...
Dina Fawzy +3 more
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Social media and hotel e-marketing in Iran: The case of Parsian International Hotels
With a quantitative study, this research has aimed to investigate the role of social media in Iranian hotels’ electronic marketing. A questionnaire technique was used on a sample of 140 marketers who work in the Parsian International Hotels’ marketing ...
Banafshen Nasihatkon +2 more
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By studying the classification of anomaly patterns in integrated energy systems, a deeper understanding of their operational status can be gained, leading to improved reliability and efficiency.
Wei Guo +5 more
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Electronic Markets in Tourism [PDF]
Following a short introduction outlining the concept of electronic markets and the structure of the tourism industry respectively, we will briefly portray the status quo of electronic markets in this sector. In conjunction to this, the forseen technological developments, as well as possible architectures for the future tourism market and moreover their
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