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Maǧallaẗ Al-Turāṯ wa Al-TaṣmīmE-marketing via the internet has become an essential tool for achieving marketing objectives, provided that proper research and effective execution are applied. It is considered one of the most efficient and cost-effective methods compared to traditional
A proposed marketing plan to market clothing products with high design and quality through electronic marketing and various influencers
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Electronic trade effect of marketing channels [PDF]
Marketing (Beograd. 1991), 2009 E-commerce has caused many significant changes in marketing channels. Consumers had obtained multiple benefits from e-commerce. In addition, it has increased the level of competition in marketing channels. However, the focus of this paper is multichannel
Lovreta Stipe, Stojković Dragan
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THE ROLE OF ELECTRONIC MARKETING IN INCREASING THE ACCESS OF EGYPTIAN AGRICULTRAL EXPORTS TO GLOBAL MARKETS [PDF]
Journal of Environmental Science, 2023 Electronic marketing is one of the modern tools that contribute to increase the penetration of exports in global markets. The research problem is determined by the extent of the shortcomings and inefficiency of the local efforts made to support ...
Nada A. talaat +2 more
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Electronic Markets on Internet marketing [PDF]
Electronic Markets, 2013 Dear readers of Electronic Markets, It has been 5 years since ElectronicMarkets published the first special issue on Internet marketing. In the preface to this section, the guest editor Christopher P. Holland noted that “The changing pattern of communication between and among customers and suppliers will [...] affect all of the marketing stages of ...
Rainer Alt, Hubert Österle
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Electronic markets in emerging markets [PDF]
Electronic Markets, 2019 (First paragraph) Electronic markets and networked business is one of most challenging areas for industry and research communities. Electronic markets have evolved from the classic article on the Electronic market hypothesis published in Communications of the ACM in 1987 to the highly integrated and collaborative e-business such as Alibaba (Malone et ...
Xiongfei Cao +2 more
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The acquisitions of uses and gratifications of Saudi internet marketing users (2015) [PDF]
المجلة العلمیة لبحوث العلاقات العامة والإعلان, 2015 Conclusion of the study: The high rate the study sample use of the Internet in advertising and marketing, this is considered one of the most preferred ways to the sample individuals.
Faten Abdulrahman
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ANALYSIS OF E-MARKETING PROMOTIONS’ INFLUENCE PURCHASING INTEREST ON PURCHASE DECISIONS AND CONSUMER LOYALTY [PDF]
Eurasia: Economics & Business, 2023 In the current era, the development process of a country is increasing very rapidly. We can see this from an increase in a country's per capita income which will increase the level of social welfare.
Priyanta R.D., Maulidah S., Riana F.D.
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Winter 2023, 2023 The study's objectives were to inspect how media marketing influenced the development of customer satisfaction and trust through the mediating effect of consumer engagement. In Pakistan, a quantitative study was conducted to solve this problem.
Muhammad Aqib Shafiq +4 more
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Impact of e-marketing on consumer behavior [PDF]
Ekonomski Pogledi, 2015 Electronic marketing or e-marketing means using digital technologies that in a complementary relationship with traditional marketing methods will create interest among consumers that will lead to a decision of buying the product or service offered.
Pulevska-Ivanovska Lidija +1 more
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Journal of Accounting and Finance Management, 2023 This research aims to examine the effect of social media marketing and e- word of mouth on purchasing decisions; social media marketing and e-word of mouth influence purchase intention; social media marketing and e-word of mouth influence purchasing ...
Buyung Romadhoni +4 more
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