PENGARUH SOCIAL MEDIA MARKETING DAN ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PRODUK SKINCARE LARISSA DI MOJOKERTO [PDF]
This study aims to: (1) Determine the effect of social media marketing on consumer buying decision. (2) Determine the effect of electronic word of mouth on consumer buying decision.
Prasetiawati, Ani Yulia
core
This paper proposes a hierarchical reconfigurable metasurface architecture (HRMA) to achieve comprehensive electromagnetic parameter modulation and on‐demand polymorphic function switching. The reconfigurable metasurface is divided into a programmable core (PC) and scenario‐guided functional modules (FMs), exhibiting significant flexibility and ...
Lihao Zhu +11 more
wiley +1 more source
Meta Analysis About Electronic Word of Mouth
The Electronic Word of Mouth is a phenomenon with a great importance in Marketing. It Mobilizes a social network. For example, France has 85% of people who have registered at least on a social network. In Spain, the adoption rate for social network “Facebook” is 68%, followed by Italy 65% and Germany 49%. However, in emerging countries, the results of
LALLA WAFAE ALAOUI -, KAOUTAR CHAALI -
openaire +1 more source
Electronic word-of-mouth: successful communication strategies for restaurants
Purpose – A great deal has been discussed about the importance of using social media in marketing communications programmes because of mistrust in marketer-generated communications and more particularly for generating electronic word of mouth (e-WOM).
Fox, Gavin, Longart, Pedro
openaire +3 more sources
Pengaruh Electoronic Word of Mouth Terhadap Kepercayaan Dan Keputusan Pembelian (Survei Pada Konsumen Produk Fashion Followers аKun Instagram Erigostore) [PDF]
This research aims to describe the effect of electronic word of mouth to trust, the effect of trust to the purchase decision the effect of electronic word of mouth to the purchase decision.
Hаekаl, M. E. (Muhаmmаd) +1 more
core
Concentration gradients can serve as a universal platform for breaking spatial inversion symmetry. We demonstrate this concept by observing nonreciprocal electrical transport—a sensitive probe of inversion‐symmetry breaking—in the iron‐based superconductor Sm1111 with an engineered hydrogen gradient.
Takayuki Nagai +6 more
wiley +1 more source
Effects of service attributes and competition on electronic word of mouth: an elaboration likelihood perspective. [PDF]
Hao J, Hao X, Tian Z, Wang Y, Zheng D.
europepmc +1 more source
Analisa Pengaruh Kualitas Website Dan Electronic Word of Mouth Terhadap Reservasi Hotel Online: Persepsi Risiko Dan Minat Beli Online Sebagai Variabel Mediator [PDF]
Penelitian ini bertujuan untuk mengetahui pengaruh kualitas website dan electronic word of mouth terhadap reservasi hotel online dengan persepsi risiko dan minat beli online sebagai variabel mediator.
Halim, A. J. (Amelia) +2 more
core
Physical reservoir computing (PRC) based on spin wave interference has demonstrated high computational performance, yet room for improvement remains. In this study, we fabricated this concept PRC with eight detectors and evaluated the impact of the number of detectors using a chaotic time series prediction task.
Sota Hikasa +6 more
wiley +1 more source
Investigating the dynamic mechanism of user willingness to actively publish travel-related Electronic Word-of-Mouth (eWOM) on tourism platforms. [PDF]
Li S, Liu F.
europepmc +1 more source

