Results 181 to 190 of about 181,764 (305)

The Phenomenon of Creepiness in a Digital Marketing World

Psychology &Marketing, EarlyView.
ABSTRACT Creepiness is a potential negative emotional response by consumers toward the digital data‐driven personalization of marketing efforts. This phenomenon has become increasingly prevalent with the rise of advanced (AI) technologies and inexpensive data collection.
Alisa Petrova, Lucia Malär, Wayne Hoyer, Harley Krohmer   +3 more
wiley   +1 more source

Personalized Language Training and Bi-Hemispheric tDCS Improve Language Connectivity in Chronic Aphasia: A fMRI Case Study. [PDF]

J Pers Med
Carvalho S, Mendes AJ, Soares JM, Sampaio A, Leite J.   +4 more
europepmc   +1 more source

Consumer‐Perceived Responsible Innovation: Scale Development and Its Influence on Adoption and Anticonsumption

Psychology &Marketing, EarlyView.
ABSTRACT Responsible innovation (RI) seeks to align innovation processes with societal values and ethical principles. Understanding how consumers perceive RI is crucial, as innovation failures often arise from mismatches between managerial intentions and consumer expectations.
Stefan Hoffmann, Christina Jobst, Kristina Nickel, Susanne C. Liebermann, Carsten Schultz   +4 more
wiley   +1 more source

Associations between music training and language fluency on cognitive control and processing speed. [PDF]

Front Psychol
Bugos JA, Laubisch KR, Zhu A, Avendaño JS, Bryant JB.   +4 more
europepmc   +1 more source

Consumers' Understanding of Energy Labels: Perception of Eco‐Design With Scale Range and Color‐Coding

Psychology &Marketing, EarlyView.
ABSTRACT Energy labels help consumers understand the environmental impact of products. This drives consumer behavior. Knowing how label features are perceived can thus have important implications for design, policy, and management. Energy labels contain different design features that convey information about the range of available energy classes.
Emil Skog, Patrik Sörqvist
wiley   +1 more source

Guiding the Gaze: How Bionic Reading Influences Eye Movements. [PDF]

J Eye Mov Res
Beelders TR.
europepmc   +1 more source

Why some children have trouble reading content area textbooks [PDF]

, 1988
Armbruster, Bonnie B.
core  

Sounds Sweet: Sound Reduplication in Brand Names Enhances Sweet Taste Expectations

Psychology &Marketing, EarlyView.
ABSTRACT The association between brand name sounds and taste perception is an emerging area of interest in marketing research. This study aims to demonstrate the role of sound‐evoked cuteness in the expectation of sweet taste. Across seven studies (including two supplementary studies), our findings revealed that sound reduplication in brand names is ...
Kosuke Motoki, Sayo Iseki, Abhishek Pathak   +2 more
wiley   +1 more source

Outcomes of Bilateral Implantation of a New Aspheric Hydrophobic Non-Diffractive Extended Depth of Focus IOL with a Mini-Monovision Approach. [PDF]

Clin Ophthalmol
Kuo DS, Prasertsit S.
europepmc   +1 more source

Experience Therapy: How Service Experiences Regulate Everyday Negative Affect

Psychology &Marketing, EarlyView.
ABSTRACT In today's fast‐paced and high‐pressure society, maintaining emotional well‐being requires effective strategies for managing everyday negative affect. This research examines the role of service experiences in reducing negative affect and introduces experience therapy as a novel strategy for affect regulation.
Chang Ma, Jae Eun Park, Alei Fan, Laurie Wu   +3 more
wiley   +1 more source