ABSTRACT Many brands have added highly incongruent products to their product lines, such as Lay's Chicken and Waffles Potato Chips, Blueberry Cheerios, and Carrot Cake Oreos. This paper investigates how highly incongruent products influence the choice of pre‐existing items in the product line.
Brittney Stephenson +4 more
wiley +1 more source
Finnish children's exposure to paid-for digital food advertising: the pilot study. [PDF]
Haario P +5 more
europepmc +1 more source
Children, Media and Food. A New Paradigm in Food Advertising, Social Marketing and Happiness Management. [PDF]
Elías Zambrano R +3 more
europepmc +1 more source
Pharmacological mechanisms and physiologic effects of GLP‐1 receptor agonists relevant to peri‐endoscopic risk. ABSTRACT The global increase in obesity, type 2 diabetes mellitus (T2DM), and metabolic dysfunction‐associated steatotic liver disease (MASLD) has led to a higher use of glucagon‐like peptide‐1 receptor agonists (GLP‐1RAs) among patients ...
Junaid Beig +7 more
wiley +1 more source
Hazır Gıda ve İçecek Reklamları Neye Odaklanıyor? Kristal Elma Ödüllü Reklamlar Üzerinden Bir Analiz
Bu araştırmanın amacı Kristal Elma Reklam ödülüne sahip hazır gıda reklamlarındaki rıza üretimini tematik analiz üzerinden betimlemektedir. Bireylerin belirli bir düşünceye ikna edilmesinde, herhangi bir olgu üzerindeki mevcut fikir ve duygularının ...
Aslıhan Zenginbaş
doaj
The power of product: how food advertising affects children's perceptions of child and non-child targeted food advertising? [PDF]
Soares Guimaraes J +6 more
europepmc +1 more source
Corporate political activity in the context of unhealthy food advertising restrictions across Transport for London: A qualitative case study. [PDF]
Lauber K, Hunt D, Gilmore AB, Rutter H.
europepmc +1 more source
Navigating the Prescription Drug Information System
Information on new prescription drugs is increasingly complex and fragmented, posing challenges for healthcare professionals, patients, and payers. Clinicians require concise, actionable guidance to support prescribing decisions, while patients seek to balance benefits and harms when making decisions aligned with their treatment goals.
Irina V. Wang +11 more
wiley +1 more source
Children still exposed to high rates of unhealthy food advertising in Austria: does self-regulation work? [PDF]
Moll F +6 more
europepmc +1 more source
How Consumers Contest Legitimacy: Skepticism Toward Corporate Social Responsibility
ABSTRACT Consumer skepticism toward Corporate Social Responsibility (CSR) initiatives operates not only as an individual‐level response but also as a societal governance mechanism that disciplines firms and reshapes organizational legitimacy. Drawing on in‐depth interviews with consumers in an emerging Latin American economy, this study advances an ...
Francine Zanin Bagatini +2 more
wiley +1 more source

