Results 61 to 70 of about 5,824,757 (288)
Does Fit Always Fit? The Paradox of Brand–Cause Misfit and Authenticity
ABSTRACT Brand–cause research generally treats coherence between a brand and a social cause as a prerequisite for authenticity, leaving unexplained why some moderately misfitting initiatives are judged more authentic than expected. We develop a paradox‐based process account in which authenticity arises not only from coherence but also from consumers ...
Christina Papadopoulou +2 more
wiley +1 more source
Business‐Like Narrative and Public Engagement: Evidence From TED Talks on Nonprofit Issues
ABSTRACT While the trend of nonprofits adopting business‐like practices has been widely discussed, limited attention has been paid to how the broader public responds to this shift. One way to capture public reactions is by examining engagement with business‐like narratives in media.
Jun Zhang
wiley +1 more source
Interdiscursive collaboration in public relations contexts [PDF]
Interdiscursive collaborative construction of professional genres (Bhatia, 2004 & 2010; Bremner, 2006; Smart, 2006) within the framework of “communities of practice” (Lave & Wenger, 1991) can be viewed as a useful instrument for developing writing ...
Vijay K. Bhatia +3 more
doaj +2 more sources
L'Atelier Corps, genre, arts d'EFiGiES vous propose une séance de rencontre, de pose et de dessin avec l’artiste Hélène Fromen dont la pratique se situe à la rencontre du dessin, de la performance et de l’action in situ et collective.
Atelier Corps, genre, arts
core
Abstract In Central Africa, human activities are severely impacting terrestrial and aquatic wildlife, threatening the food security of millions of people. Accordingly, sustainable use of wildlife is crucial for the nutrition and livelihoods of many rural communities in the region.
Zolo Admettons +9 more
wiley +1 more source
Automatic Music Genre Classification Using Ensemble of Classifiers [PDF]
This paper presents a novel approach to the task of automatic music genre classification which is based on multiple feature vectors and ensemble of classifiers. Multiple feature vectors are extracted from a single music piece.
Celso A. A. Kaestner +5 more
core +1 more source
ABSTRACT This theoretical paper examines why we make claims like “cooking is chemistry,” what these claims mean, and what good or harm they accomplish. We make three interrelated arguments: First, the relationship between scientific and everyday practices is more complicated and less obvious than is often claimed; second, educators and scientists link ...
Noah Weeth Feinstein, Ryan L. Stowe
wiley +1 more source
Examining Variations of Prominent Features in Genre Classification. [PDF]
This paper investigates the correlation between features of three types (visual, stylistic and topical types) and genre classes. The majority of previous studies in automated genre classification have created models based on an amalgamated ...
Yunhyong Kim +5 more
core +1 more source

