ABSTRACT Considering the need for environmental sustainability and fulfillment of the needs of customers at the bottom of the pyramid, this study integrates the attention‐based view of organizations and situational leadership theory to examine the impact of government eco‐initiatives on frugal green innovation through managerial attention toward the ...
Qaisar Iqbal +2 more
wiley +1 more source
Three new species of torrent treefrogs (Anura, Hylidae) of the <i>Hyloscirtusbogotensis</i> group from the eastern Andean slopes and the biogeographic history of the genus. [PDF]
Varela-Jaramillo A +3 more
europepmc +1 more source
A Critical Analysis of Microsoft's Rhetoric and Reality of Sustainability Engagement
ABSTRACT This study critically examines Microsoft's environmental, social and governance (ESG) rhetoric and operational reality, to offer insights that extend beyond conventional greenwashing or bluewashing. Drawing on over 20 years of Microsoft's sustainability reports (2003–2024), third‐party ESG evaluations and media investigations, it employs ...
Omaima A. G. Hassan, Iqbal Khadaroo
wiley +1 more source
Passive acoustic monitoring reveals seasonal patterns in European green toad calling activity but fails to accurately reflect population abundance. [PDF]
Kaczmarski M +3 more
europepmc +1 more source
ABSTRACT Marketers and policy makers have tried to bridge the green attitude–behavior gap through the use of pro‐environmental appeals using advertising to convey the “greenness” of their products. However, due to green‐feminine stereotyping, by focusing mainly on the green characteristics of the product, we may have alienated men, who, to safeguard ...
Agnieszka Chwialkowska +2 more
wiley +1 more source
A Mixed Method Study Exploring Children and Young People's Perception of Energy Drinks and Analysing Consumption Patterns. [PDF]
Stewart G, Lake AA, Moore HJ.
europepmc +1 more source
ABSTRACT This study examined how male rape myths, racial/ethnicity biases, and sexuality stereotypes influence verdicts in male‐on‐male rape trials—an area that is currently under‐researched. A sample of 463 participants read a mock rape trial, where both the defendant and complainant were male, with defendant ethnicity (White, Black, Asian) and ...
Lee J. Curley +3 more
wiley +1 more source
Combining citizen science, phylogenetics, and bioacoustics to inform taxonomy and conservation of the Near Threatened Proceratophrys paviotii (Anura, Odontophrynidae). [PDF]
Lacerda JVA +6 more
europepmc +1 more source
An analysis of road signage and advertising from a pragmatic visual communication perspective [PDF]
Mitchell, Marilyn
core
ADVERTISING ACTIVITIES IN RURAL GREEN TOURISM
Liliia Zelenska +2 more
openaire +1 more source

