Results 91 to 100 of about 545,105 (338)

The Effectiveness of Green Advertising: Influences of Claim Specificity, Product’s Environmental Relevance and Consumers’ Pro-environmental Orientation [PDF]

open access: yes
This study investigates the influences of claim specificity, the product’s environmental relevance, and the respondents’ proenvironmental orientation on the effectiveness of green advertising among Turkish consumers.
Cengiz Yilmaz, Umit Alniacik
core  

Consumer Decision Making Styles: A Multi-Country Investigation [PDF]

open access: yes, 1996
Argues that profiling consumer decision-making styles has importance to marketers, advertisers and consumer affairs specialists, but developing an approach to quantify such profiles has been problematic.
Durvasula, Srinivas   +2 more
core   +3 more sources

Improved Air Stability of Li Argyrodites Through PS43− Rotation Suppression by Al and Se Co‐Substitution for All‐Solid‐State Batteries

open access: yesAdvanced Science, EarlyView.
Al/Se co‐substitution in Li6PS5Cl achieves enhanced dry‐air stability and improves Li+ conductivity, retaining 85% of its high Li+ conductivity (4.91 mS cm−1 at 30 °C) after dry‐air exposure (dew point −40 °C for 5 h). The stability enhancement is experimentally validated and underpinned by theoretical analyses indicating suppressed rotation of P[S2SeO]
Juhyoun Park   +12 more
wiley   +1 more source

Value delivery in green consumption: the effect of advertisement value proposition on consumer perception and purchase intention

open access: yesFrontiers in Psychology
Amid the expanding green consumer market, companies are increasingly emphasizing their eco-friendly contributions in advertising. This study delves into the value delivery process within green consumption, guided by the service-dominant logic (S-D logic).
Yan Zhang, Jiaqi Liu, Xiaoyong Li
doaj   +1 more source

Trust in Green Advertising: Mediating Role of Environmental Involvement [PDF]

open access: diamond, 2022
Poh Kiong Tee   +3 more
openalex   +1 more source

Scrambling‐Enhanced Quantum Battery Charging in Black Hole Analogues

open access: yesAdvanced Science, EarlyView.
By employing a black‐hole‐analog quantum battery constructed from a position‐dependent XY model, its dynamical behavior is investigated through a quench of the scrambling parameter. It is systematically quantified that how the simulated scrambling improves key performance metrics‐namely, stored energy, peak power, and charging time‐thereby offering a ...
Zhilong Liu   +3 more
wiley   +1 more source

Green Leader or Green Liar ? Differentiation and the role of NGOs [PDF]

open access: yes
This paper addresses how corporate environmentalism can be a means of differentiation and of green-washing. Since consumers can seldom directly observe a firm's environmental quality (a problem not easily solved through eco-labeling), published ...
Mireille Chiroleu-Assouline
core  

The influence of the visual elements of cover design on the appeal of art and cultural magazines: case study is book fare in Oulu [PDF]

open access: yes, 2015
Design of magazines - a complex and time-consuming process, often requiring custom solutions. Developers need to know what impact on the visual component of information influence on the audience.
Dubovskaia, Iana
core  

Decoding Proton‐Coupled Electron Transfer Mechanism of Nicotine for Multi‐Scenario Portable Electrochemical Sensing

open access: yesAdvanced Science, EarlyView.
A key challenge in nicotine electroanalysis is the unresolved complexity of its interface process, which directly determines sensor metrics. Herein, the proton‐coupled electron transfer mechanism of nicotine is decoded for multi‐scenario portable electrochemical sensing.
Yi Peng   +9 more
wiley   +1 more source

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