Results 71 to 80 of about 437,424 (343)

Green Marketing Practices and Sustainability Performance of Manufacturing Firms: Evidence from Emerging Markets [PDF]

Nature Environment and Pollution Technology
This study investigates the relationship between green marketing practices and the sustainability performance of manufacturing firms in emerging markets.
Derrick Nukunu Akude, John Kwame Akuma, Emmanuel Addai Kwaning and Kojo Agyekum Asiama
doaj   +1 more source

Customer trust through green corporate image, green marketing strategy and social responsibility : a case study [PDF]

, 2019
Purpose: The aim of this study is to investigate the public awareness on the consumption of green products and their desire to reduce the impact of environmental damage, to propose green image, green marketing and corporate responsibility.
Firmansyah, Dian Andi, Said, Muhammad, Siswono, Safitri, Widyastuti, Sri   +3 more
core   +1 more source

Enabling Digital Continuity in Virtual Manufacturing for Eco‐Efficiency Assessment of Lightweight Structures by Means of a Domain‐Specific Structural Mechanics Language: Requirements, Idea and Proof of Concept

Advanced Engineering Materials, EarlyView.
This article presents a solver‐agnostic domain‐specific language (DSL) for computational structural mechanics that strengthens interoperability in virtual product development. Using a hierarchical data model, the DSL enables seamless exchange between diverse simulation tools and numerical methods.
Martin Rädel, Andreas Schuster, Felix Schoenitz, Jean Lefèvre   +3 more
wiley   +1 more source

Corporate marketing referents to green consumer intention: An educated young Malaysian perspective [PDF]

, 2012
This study investigates marketing strategy affecting sustainable food consumption among the young educated population of a selected group at an excellent institute of training and information expertise in Malaysia.The investigation was based on pro ...
Behjati, Saeed, Fattahi, Saeedeh, Othman, Siti Norezam   +2 more
core  

Green consumer markets in the fight against climate change [PDF]

, 2013
Climate change has become one of the greatest threats to environmental security, as attested by the growing frequency of severe flooding and storms, extreme temperatures and droughts.
Barrett S., Chichilnisky G., Elke Krahmann, Ellerman A.D., Graham V., Helm D., Kent J., Loader I., Newell P., Princen T., Stern N., Stretton H.   +11 more
core   +1 more source

Recent Advancements in Bulk Processing of Rare‐Earth‐Free Hard Magnetic Materials and Related Multiscale Simulations

Advanced Engineering Materials, EarlyView.
This article provides an overview of recent advancements in bulk processing of rare‐earth‐free hard magnetic materials. It also addresses related simulation approaches at different scales. The research on rare‐earth‐free magnetic materials has increased significantly in recent years, driven by supply chain issues, environmental and social concerns, and
Daniel Scheiber, Andrea Bachmaier
wiley   +1 more source

Environmental management decision-making in certified hotels [PDF]

, 2011
This paper analyses environmental decision-making against two axes, motivations and decision-making processes, to understand the reasons for pro-environmental behaviour by the managements of Spanish Eco-management and Audit Scheme (EMAS)-certified hotels.
Aldenderfer M. S., Bonilla Priego M. J., Brown M., Cea D'Ancona M. A., Clark D., Clausen J., Céspedes J., Del Brío J. A., Dorfman M. H., Hair J. F., Hillary R., Juan José Najera, Kirkpatrick D., Maria Jesús Bonilla Priego, Porter M., Sampaio A., Schaltegger S., Schwartz K., Sheldon C., Tsai W. H., Webster K., Xavier Font   +21 more
core   +1 more source

Screen‐Printed Flexible Piezoelectric Force Sensor Array with Electromagnetic Interference Shielding

Advanced Engineering Materials, EarlyView.
This article introduces a flexible screen‐printed piezoelectric sensor array designed for low‐frequency healthcare applications such as tactile sensing and cardiovascular monitoring. The device integrates interface electronics enabling the simultaneous acquisition of up to 128 signals, along with flexible EMI shielding that significantly reduces noise ...
Joseph Faudou, Mohammed Benwadih, Arnaud Gabas, Lina Kadura, Minh‐Quyen Le, Daniel Grinberg, Pierre‐Jean Cottinet   +6 more
wiley   +1 more source

The Effect of Green Marketing on Purchase Decision with Brand Image as Mediating Variable

Jurnal Akuntansi, Manajemen dan Ekonomi, 2017
The purpose of this study is to explain the influence of marketing strategy on purchase decision through brand image as mediation. To test the empirical model, this study used Structural Equation Modeling (SEM) analysis tool.
Deasy Lestary Kusnandar, Lucky Radi Rinandiyana   +1 more
doaj  

PENGARUH GREEN AWARENESS TERHADAP GREEN CONSUMER BEHAVIOR : survei pada konsumen starbucks coffee paris van java mall Bandung [PDF]

, 2015
Penelitian ini bertujuan untuk mengetahui gambaran mengenai green awareness dan green consumer behavior serta bagaimana pengaruh green awareness terhadap green consumer behavior pada Starbucks Coffee Paris Van Java Mall Bandung.
Fauziyyah, Laras Sylvana
core