Results 11 to 20 of about 16,247,176 (297)

The Effect of Green Values on Green Consumption Behaviour

open access: yesInternational Journal of Education and Information Technologies, 2023
Taking Zhengzhou residents as the research object through the structural equation model test and intermediary utility test, it can be seen that green values significantly affect customers’ green consumption behavior; Green values have a significant ...
Xinping Wang
semanticscholar   +2 more sources

Comparison of indices for evaluating building green values based on greenhouse gas emission reductions

open access: yesEcological Indicators, 2021
The rapid increase of the amount of impervious surfaces in urban areas has generated heat islands and other adverse environmental impacts that subsequently increase greenhouse gas (GHG) emissions.
By Tze-Chin Pan, Jehng-Jung Kao
doaj   +2 more sources

The Influence of Biospheric Values and Green Advertising on Green Product Purchase Intention with Green Product Values as Intervening

open access: yesSoutheast Asian Business Review
This research discusses the influence of Biospheric Values and Green Advertising on Green Product Purchase Intention, with Green Product Values as an intervening variable.
Raihan Wiratama, Dyah Sugandini
doaj   +2 more sources

Consumer Values and Green Consumption

open access: yesAsia Marketing Journal, 2018
The objective of this study is to find the effects of consumer values on eco-friendly buying behavior. This study examines environmental attitudes and involvement as moderating variables to explain eco-friendly buying behavior of consumers.
Hyun Ju Lee, Seong-Yeon Park
doaj   +3 more sources

COVID-19 to Green Entrepreneurial Intention: Role of Green Entrepreneurial Self-Efficacy, Optimism, Ecological Values, Social Responsibility, and Green Entrepreneurial Motivation

open access: yesFrontiers in Psychology, 2021
This research was aimed to investigate the impact of the COVID-19 pandemic on the green entrepreneurial intention of college students through green entrepreneurial self-efficacy, optimism, ecological values, and social responsibility, as well as the ...
Wenke Wang   +5 more
doaj   +2 more sources

Underdog Environmental Expectations and Environmental Organizational Citizenship Behavior in the Hotel Industry: Mediation of Desire to Prove Others Wrong and Individual Green Values as a Moderator. [PDF]

open access: yesInt J Environ Res Public Health, 2022
Discretionary environmental behaviors are usually encouraged beyond a formal reward system, but environmental skeptics, from managers or co-workers, place underdog expectations on the importance of organizational citizenship behaviors for workplace ...
Elshaer IA, Azazz AMS, Fayyad S.
europepmc   +2 more sources

Greening hotels - building green values into hotel services

open access: yesTourism and Hospitality Management, 2014
Purpose – The objective of this paper is to enhance knowledge about greening hotel services and the possibilities it provides for successful hotel management as well as for enrichment of hotel guest experiences. Design/Methodology/Approach – The paper
Darija Hays , Đurđana Ozretic-Došen
doaj   +5 more sources

The Influence of Functional and Green Values on Gen Z Green Product Purchases and Entrepreneurial Opportunities

open access: yesAptisi Transactions on Technopreneurship
This paper investigates Generation Z consumers perspective on the functional value related to their green purchase intentions and decisions, with a particular emphasis on the moderating role of green value in green product purchases.
Windy Eka Saputri   +2 more
doaj   +2 more sources

A study on environmental prosocial attitudes to green consumption values, openness to green communication, and its relationship with buying behavior

open access: yesCogent Business & Management
For decades, businesses have struggled with the dichotomy between going green and becoming sustainable. Consumers are frequently seen as the most significant challenge when companies attempt to become more sustainable and greener. Although most consumers
Manoj Krishnan CG, Arun G
doaj   +2 more sources

Green Human Resource Management and Brand Citizenship Behavior in the Hotel Industry: Mediation of Organizational Pride and Individual Green Values as a Moderator

open access: yesAdministrative Sciences, 2023
In recent years, there has been growing awareness of the need for sustainability in the hospitality industry. The hotel industry, in particular, has been identified as a significant contributor to environmental degradation.
I. Elshaer   +3 more
semanticscholar   +1 more source

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