Results 281 to 290 of about 804,718 (365)

Mind the Gap: An Integrative Review of the Causes of the Gender Pay Gap

Journal of Organizational Behavior, EarlyView.
ABSTRACT The gender pay gap (GPG) is often discussed in policy, media, and across multiple academic literatures. Scholars of the GPG have focused significant attention on the causes and generated an extensive body of work revealing rich insights on why women tend to make less than men.
Beth A. Livingston, Sujin Jeong, Felice B. Klein, Anushka Chakroborty   +3 more
wiley   +1 more source

Coping Practices of Small‐ and Medium‐Sized Enterprises Facing Power Asymmetry in Digital Platform Business

Strategic Change, EarlyView.
ABSTRACT Digital platform (DP) enterprises have risen to the top of the global economy by inverting traditional business models. They earn money through matchmaking, transaction facilitation, and efficient orchestration of other stakeholders' resources.
Lukas R. G. Fitz, Jochen Scheeg
wiley   +1 more source

The Role of Guerrilla Marketing, Brand Image and Brand Awareness on Purchasing Decisions: Case Study at Luxxe Studio

Sabila Anjani Syahrul
openalex   +2 more sources

Guerrilla Marketing for Indian Startups – A Conceptual Framework

, 2020
Rashmi Supriya, S. Sowmya Kamath
openalex   +1 more source

Target Intimacy: Notes on the Convergence of the Militarization and Marketization of Love in Colombia [PDF]

, 2019
Fattal, Alexander L
core   +1 more source

Salt‐induced nutritional and metabolic shifts in halophytes: implications for food security

Journal of the Science of Food and Agriculture, EarlyView.
Abstract Plant species vary in their response to salinity: some crops show a degree of salt tolerance, while halophytes – whether wild or cultivated – are characterized by a high capacity to thrive under saline conditions. Halophytes are considered a source of valuable secondary metabolites with potential economic value, yet they might also produce ...
Giulia Atzori, Pedro Garcia Caparros, Antonella Castagna, Luisa Custódio, Valentina Lazazzara, Claus Krogh Madsen, Felicia Menicucci, Maria João Rodrigues, Katalin Solymosi, Jose Ramon Acosta Motos   +9 more
wiley   +1 more source

To explore if guerrilla marketing campaigns effect consumption behaviour on consumers between the ages of 18-29, Generation Y

, 2015
Conor Kelly
openalex   +1 more source

Brand Perception & Consumer Engagement Impacts of Guerrilla Marketing Compared to Traditional Advertising Methods

Daoud Abdellatef Jerab
openalex   +1 more source

Biodegradable HPMC–chitosan film for moisture retention and quality preservation in fresh‐cut mango

Journal of the Science of Food and Agriculture, EarlyView.
Abstract BACKGROUND Replacing conventional plastics with biodegradable solutions that control moisture loss in fresh‐cut produce is a strategic need. This study developed hydroxypropylmethylcellulose (HPMC) and chitosan (CS) films plasticised with glycerol (Gly) and evaluated their use as sealing lids for fresh‐cut mango. RESULTS The selected monolayer
Angelucia Gonçalves Parente, Geraldo Vieira de Lima Júnior, Ana Caroliny de Souza, Fernanda Silva Ferreira, Pedro Vitor Moura Rocha, Mariana Paola Cabrera, Sérgio Tonetto de Freitas, David Fernando de Morais Neri   +7 more
wiley   +1 more source