Results 281 to 290 of about 26,890 (298)
Some of the next articles are maybe not open access.
Guerrilla marketing counterinsurgency and capitalism in Colombia
The Communication Review, 2020openaire +1 more source
Guerrilla Marketing: The Nature of the Concept and Propositions for Further Research
Asian Journal of Marketing, 2011Stefan Hoffmann
exaly
Guerrilla marketing on the Internet: the definitive guide from the father of guerrilla marketing
Choice Reviews Online, 2009openaire +1 more source
Unconventional marketing: From guerrilla to consumer made
2014Cova, B., Saucet, Marcel
openaire +3 more sources
Guerrilla marketing’s effects on Gen Y’s word-of-mouth intention – a mediation of credibility
Asia Pacific Journal of Marketing and Logistics, 2016exaly
Entrepreneurial marketing: moving beyond marketing in new ventures
International Journal of Entrepreneurship and Innovation Management, 2010Sascha Kraus, Matthias Fink
exaly