Results 191 to 200 of about 14,072 (201)

Ways of Using Guerrilla Marketing in SMEs

Procedia, Social and Behavioral Sciences, 2015
František Milichovský
exaly  

Guerrilla Advertisement and Marketing

Procedia, Social and Behavioral Sciences, 2012
exaly  

Guerrilla marketing’s effects on Gen Y’s word-of-mouth intention – a mediation of credibility

Asia Pacific Journal of Marketing and Logistics, 2016
exaly  

Guerrilla Marketing: The Nature of the Concept and Propositions for Further Research

Asian Journal of Marketing, 2011
Stefan Hoffmann
exaly  

Guerrilla Marketing—Innovative or Parasitic Marketing?

Modern Economy, 2013
exaly  

Revised multi-choice goal programming for multi-period, multi-stage inventory controlled supply chain model with popup stores in Guerrilla marketing

Applied Mathematical Modelling, 2010
Ching-Ter Chang
exaly  

Guerrilla Marketing

2009
exaly  

More Guerrilla Marketing Research20111Robert J. Kaden, Gerald Linda and Jay Conrad Levinson. More Guerrilla Marketing Research. Philadelphia, PA: Kogan Page 2009. 349 pp. $29.99 www.koganpageusa.com

Journal of Consumer Marketing, 2011
exaly  

70. “Guerrilla Marketing”Makes Sense

2020
exaly  

Guerrilla Marketing

2004
exaly