Results 81 to 90 of about 17,527 (238)
Impulsive Buying Tendencies and Personality: Cognitive and Affective Aspects
Impulsive buying is a growing problem of modern society with significant financial and psychological consequences, and it is necessary to examine the mechanisms underlying it. Understanding the mechanisms driving this behaviour is crucial. Impulsive buying consists of two key aspects: a cognitive aspect, characterised by a lack of planning and ...
Fayyaz Hussain Qureshi +2 more
openaire +2 more sources
Reinforcing Consumers’ Impulsive Buying Tendencies through M-Devices and Emails in Pakistan [PDF]
Aim/Purpose: The current study investigates the relationship between mobile and email marketing and consumer impulse buying tendencies in Pakistan. Background: Technology has become a primary driver for all business operations, which has dramatically transformed the wireless communications marketing paradigm.
Abdul Waheed +2 more
openaire +1 more source
Belief in a Norm‐Consistent Climate Policy Conspiracy Theory and Non‐Normative Collective Action
ABSTRACT Believing in conspiracy theories is connected to support for non‐normative collective action. One explanation might be that this is due to both being non‐normative. Alternatively, it might be the case that non‐normative action appears justified based on what conspiracy theories alleging harm to a personally relevant group due to powerholders ...
Lotte Pummerer +3 more
wiley +1 more source
CONSUMER IMPULSIVE BUYING TENDENCY SCALE DEVELOPMENT USING MIXED METHODOLOGY
In the domains of marketing and consumer behavior, there has been a paradigmatic shift from fully rational and mechanical human beings towards the dominance of feelings, irrationalities and impulses. Hence, there has been a growing demand for measurement tools capturing the multidimensional nature of buying processes.
openaire +3 more sources
CEO social media activity and insider trading
Abstract This article studies the relationship between CEOs' social media activity and their insider trading behavior. Drawing on psychological evidence linking online activity to risk‐taking, we find that active CEOs on social media exhibit higher risk preferences and engage more in insider trading—particularly in terms of incidence, intensity, and ...
Zhichuan Li +2 more
wiley +1 more source
HOW DIGITAL MARKETING INFLUENCES IMPULSE BUYING TENDENCY AND IMPULSE BUYING IN E-COMMERCE INDUSTRY
The study examines the impact of digital marketing that includes social media marketing and content marketing on impulse buying tendency and impulse buying. The context of the study was e-commerceindustry in Indonesia and a questionnaire was developed with 208 respondents.
openaire +1 more source
Review of Research on Digital Financial Literacy: Measurement, Causes, and Impact
ABSTRACT This literature review comprehensively analyzes the evolving research on digital financial literacy (DFL) and synthesizes findings from 53 articles published between 2005 and 2025. The review was based on a systematic search across major academic databases.
Weiqiang Tan, Wenhao Zhang, Xingyu Zhang
wiley +1 more source
HUBUNGAN ANTARA HEDONIC SHOPPING MOTIVATION TERHADAP IMPULSIVE BUYING PADA MAHASISWA PENGGUNA SHOPEE PAYLATER [PDF]
E-Commerce Shopee with Paylater feature provides easy access for students to buy goods without having to think about whether funds are available or not. The impact of the Paylater system is that students tend to engage in impulsive buying.
Rahmatillah, Siti
core
Abstract Research on institutional logics provides ample evidence that market logic and its associated practices have spread across fields within capitalist societies – a phenomenon commonly called ‘marketization’. However, logics research has paid little attention to the individual‐level mental processes that facilitate marketization.
Moritz Gruban, Aurélien Feix
wiley +1 more source
Abstract This article examines how and to what extent violence has become a pivotal tool for conducting business in places integrated into the global value chain. It also explores the roles stakeholders play in silencing workers' resistance within these places.
Shoaib Ahmed
wiley +1 more source

