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On Influencing and Being Influenced

2016
In this essay on influence, Winnicott recognizes that a great stumbling block in scientific inquiry into human affairs is the difficulty in recognizing the existence and importance of unconscious feelings. Only against a background of recognition of the unconscious as well as of the conscious in human nature, can one study human relationships with ...
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Social Influence and Influencers Analysis: A Visual Perspective

2015
Identifying influencers is an important step towards understanding how information spreads within a network. Social networks follow a power-law degree distribution of nodes, with a few hub nodes and a long tail of peripheral nodes. While there exist consolidated approaches supporting the identification and characterization of hub nodes, research on the
Chiara Francalanci, Ajaz Hussain
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Improving Influence Operations by Defining Influence and Influence Operations

2013
Abstract : For the foreseeable future, the U.S. military will continue to protect U.S. interests and project power within areas rife with internal conflicts and faltering states. Conditions within such operating environments require land forces to influence populations, adversaries, and other regional or global audiences.
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Influencing the Influencers

CFA Institute Magazine, 2010
Ashvin Vibhakar, Kha Loon Lee
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The Sphere of Influence

American Sociological Review, 1972
This is a study of network representation: The data represent a set of interlocked directorates—specifically, the network in which the boards of major banks are interlocked with the boards of major industrials. The problem is to represent this network so as to organize it and describe its major outlines.
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The Influence in Twitter: Are They Really Influenced?

2013
Twitter is a popular social network service which is continuously growing. Because Twitter has become an efficient platform for advertising companies as a new vast medium, it is obvious that finding influential Twitter users and measuring their influence are important.
Juyup Sung   +2 more
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The role of influencer–follower congruence in the relationship between influencer marketing and purchase behaviour

Journal of Retailing and Consumer Services, 2023
Dominyka Venciute, Ricardo Correia
exaly  

Influencer Marketing Effectiveness

Journal of Marketing, 2022
Fine F Leung   +2 more
exaly  

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