Results 61 to 70 of about 10,286,312 (361)

The Ideal Influencer: How Influencer Coaches and Platforms Construct Creators as Monetizing for the Right Reasons

open access: yesSocial Media + Society
This article examines the construction of the ideal influencer across two sites of articulation within the influencer ecology: influencer coaches and platforms.
Taylor Annabell
doaj   +1 more source

Body image, depression, and emotional eating disorder: A case-control study of influencers and non-influencers

open access: yesAdıyaman Üniversitesi Sağlık Bilimleri Dergisi
Aim: This cross-sectional comparative study was conducted to determine the relationship between body image, depression, and emotional eating disorders between influencer adolescents and non-influencer adolescents.
Harun Özbey, Ayşe Çeri, Nuray Caner
doaj   +1 more source

Feasibility and Safety of Somato‐Cognitive Coordination Therapy for Cerebellar Ataxia Following Pediatric Brain Tumor Treatment

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background Cerebellar ataxia after pediatric brain tumor treatment can cause persistent gait, balance, and speech impairment, yet no established rehabilitation strategy exists. Somato‐cognitive coordination therapy (SCCT) is a virtual reality–guided intervention designed to promote sensorimotor integration through visually constrained reaching
Masanobu Takeuchi   +10 more
wiley   +1 more source

Consumers' judgement on influencer marketing [PDF]

open access: yes, 2019
Szakdolgozatomat napjaink egyik meghatározó témájáról az influencer marketingről és annak a lakossági megítéléséről írtam. Mivel manapság az internet életünk fontos részévé vált, és az influencer marketing robbanásszerűen terjed az egész világon, ezzel ...
Gergely, Noémi
core  

How Influencer Content Credibility Drives Brand Co-creation: Do Social Presence and Consumers’ Psychological Well-being Matter?

open access: yesSAGE Open
With the advancement of social media, influencer content credibility can potentially drive consumer participation in brand co-creation. However, the impact of influencer content credibility on brand co-creation is underexplored, particularly the ...
Jerum William Kilumile   +2 more
doaj   +1 more source

The Power of Influencers: How Does Influencer Marketing Shape Consumers’ Purchase Intentions?

open access: yesSustainability
In the current digital wave, social media is not only a hub for information exchange but also a shaper of new business marketing models, as is especially evident in the trend towards light and healthy eating.
Yiming Chen   +3 more
semanticscholar   +1 more source

Prevalence of 21 Physician‐Defined Severe Toxicities Following Childhood Acute Lymphoblastic Leukemia Treatment: Australian Retrospective Cohort Study

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background Acute lymphoblastic leukemia (ALL) is the most common pediatric cancer, with an overall survival now surpassing 90% in developed countries. However, treatments are not without adverse effects. In this study, we apply the severe toxicity‐free survival (STFS) framework to determine the prevalence of 21 physician‐defined severe ...
Lane Collier   +10 more
wiley   +1 more source

Selecting the Right Digital Influencer in B2B Markets: Guidelines for Managers [PDF]

open access: yes, 2023
Using digital influencers to reach mass audiences is becoming popular in business-to-business (B2B) markets. For business success, selecting the suitable influencer is crucial.
Crisafulli, B., Quamina, L., Singh, J.
core  

The branding power of social media influencers: an interactive marketing approach

open access: yesCogent Business & Management
This study investigates the impact of homophily, influencer social presence, and influencer physical attractiveness on affinity in the beauty and fashion industry through influencer marketing.
Aditi Rajput, Aradhana Gandhi
doaj   +1 more source

Influencing the Influencers: The Role of Mothers in IT Career Choices [PDF]

open access: yesJournal of Information Technology Education: Innovations in Practice, 2016
This paper reports on the outcomes from a pilot study targeted at mothers of school children in Melbourne, Australia. The aim of the study was to engender a positive view of technology in the participants and to introduce the concept of Information Technology (IT) as a potential career.
Rosemary Stockdale, Therese Keane
openaire   +2 more sources

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