Results 31 to 40 of about 10,346,343 (295)

From Influencer Credibility to E-Loyalty Intentions in Social Commerce: Digital Promotional Signals, Brand Authenticity, and the Trust–Engagement Pathway

Journal of Theoretical and Applied Electronic Commerce Research
Drawing on signaling theory and a relational perspective, this study examines how perceived influencer credibility is associated with e-loyalty intentions in influencer-mediated social commerce.
Ming-Hsuan Wu
doaj   +1 more source

The Effect of Influencer Credibility on Purchase Intention of Beauty Products among TikTok Users in the Special Region of Yogyakarta through Trust as a Mediator

American Journal of Economic and Management Business (AJEMB)
This study aims to analyze the effect of influencer credibility on the purchase intention of beauty products among TikTok users in the Special Region of Yogyakarta, with trust as a mediating variable.
Roichana Rachma Sutrantiyas, N. Arif, Dyah Sugandini   +2 more
semanticscholar   +1 more source

The Mediating Role of Attitude: How Paid Communication and Source Credibility Influence the Intention to Recommend Digital Influencers

Almana: Jurnal Manajemen dan Bisnis
The digital transformation in Indonesia has institutionalized influencer marketing as a core strategic tool, driven by the rapid growth of social media and increasing consumer reliance on influencer recommendations.
Yessa Jovita Sugiharto, Auditia Setiobudi   +1 more
doaj   +1 more source

Comments` influence on message credibility

, 2019
In the present era full of hoaxes, conspiracies, and fake news, the credibility of information is a necessary and important attribute that internet media, and especially news publishers, strive to achieve. It is natural that readers evaluate the trustworthiness of information they read.
Marcel Martončik, Matus Adamkovic
openaire   +2 more sources

Determining Parental Factors for Clinical Trial Attrition in Pediatric Acute Lymphoblastic Leukemia

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Background/Objectives Despite high enrollment rates on Children's Oncology Group (COG) protocols, attrition after initial consent is challenging, introducing bias and prolonging trial completion. While adult oncology literature has identified predictors of withdrawal, little is known about caregiver decision‐making for child participation in ...
Kimberly L. Stathas, Jakob Q. Weiss, Kellee N. Parker, Cathy Lee‐Miller   +3 more
wiley   +1 more source

Understanding the power of social media influencers in promoting organic food consumption [PDF]

Journal of Trade Science
PurposeIn response to growing health and environmental concerns, consumer demand for organic foods has grown steadily. At the same time, social media influencers have a significant influence on consumer choices, especially in digitally connected ...
Dung Minh Nguyen, Hau Thi Thanh Hien Nguyen   +1 more
doaj   +1 more source

Influencing Perceptions of Climate Scientist Credibility.

, 2023
Many strategies for changing beliefs about climate change center on information, evidence, and consensus presented by climate scientists. However, perceptions of scientist credibility act as a constraint where a lack of credibility decreases the effectiveness of their communication.
Orchinik, Reed, Dubey, Rachit, Powell, Derek, Bhui, Rahul   +3 more
openaire   +1 more source

Keratin 19 as a prognostic marker and contributing factor of metastasis and chemoresistance in high‐grade serous ovarian cancer

Molecular Oncology, EarlyView.
Keratin 19 (KRT19) is overexpressed in high‐grade serous ovarian cancer with high levels of Kallikrein‐related peptidases (KLK) 4–7 and is associated with poor survival. In vivo analyses demonstrate that elevated KRT19 increases peritoneal tumour burden.
Sophia Bielesch, Isabel Vogel, Sina Nokodian, Johanna Moeller, Antonia Blechschmidt, Vicky Hecht, Vanessa Kuentzel, Katharina Thiedig, Melissa Schwab, Oliver Schilling, Holger Bronger, Marion Kiechle, Viktor Magdolen, Tobias Dreyer   +13 more
wiley   +1 more source

Does Brand Attitude Complement Influencer Credibility in Shaping Purchase Intention of Indian GenZ Consumers? [version 2; peer review: 2 approved]

F1000Research
Introduction The social media landscape has undergone radical changes and has revolutionized consumer perspectives, purchasing habits, and behaviours.
Varalakshmi Alapati, Pranav Vilas Chavare, Smitha Nayak, Ramona Birau   +3 more
doaj   +1 more source

The role of social media influencers in promoting sustainable consumption: An analysis of credibility and engagement factors [PDF]

BIO Web of Conferences
This study aims to analyze the influence of influencer credibility on social media engagement, intention to adopt sustainable behavior, and sustainable consumption.
Simanjuntak Megawati, Yuliati Lilik Noor, Johan Irni Rahmayani, Muflikhati Istiqlaliyah, Pratiwi Ismayani, Aprilia Nurazizah, Sumarwan Ujang, Retnaningsih, Sabri Mohamad Fazli, Ahmad Siti Yuliandi, Janani, Salsabila Farhah Azizah, Wahyu Agung Minto   +12 more
doaj   +1 more source