Results 291 to 300 of about 45,188 (313)
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Social media influencers and consumer engagement: A review and future research agenda

International Journal of Consumer Studies, 2023
Kaushal Kishore
exaly  

The role of digital influencers in brand recommendation: Examining their impact on engagement, expected value and purchase intention

International Journal of Information Management, 2019
David Jiménez-Castillo   +1 more
exaly  

Intelligent influencer marketing: how AI-powered virtual influencers outperform human influencers

Technological Forecasting and Social Change
Oihab Allal-Chérif   +2 more
exaly  

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