Results 51 to 60 of about 45,188 (313)
Application of micro–influencer engagement in digital marketing channels
This article explores the theoretical foundations and practical features of engaging with micro–influencers in digital marketing channels. It defines the concept and key characteristics of micro–influencers, highlighting the fundamental advantages and ...
V. I. Kolmogorova +2 more
doaj +1 more source
Social media has driven a sea change in the way users view and participate in sporting events through the media. In the digital medium, identifying the profiles with the greatest influential capacity is a key issue. Using the analytical hierarchy process
José María Lamirán-Palomares +2 more
doaj +1 more source
Supporting Survivor‐Centered Care Through Digital Health Integration
ABSTRACT Survivors of childhood cancer face barriers to receiving guideline‐based, long‐term follow‐up care. Two digital tools, Passport for Care (PFC) and Cancer SurvivorLink (SurvivorLink), address complementary gaps by enabling tailored survivorship care plan (SCP) generation, updating, storage, and sharing.
Jordan G. Marchak +15 more
wiley +1 more source
Influence Maximization Using Influence and Susceptibility Embeddings
Finding a set of users that can maximize the spread of information in a social network is an important problem in social media analysis — being a critical part of several real-world applications such as viral marketing, political advertising and epidemiology.
Panagopoulos, George +2 more
openaire +3 more sources
A Bibliometric Analysis of Publications in Uremic Toxins From 1991 to 2024
ABSTRACT Background Uremic toxins are a growing area of research in nephrology, with significant implications in the progression and treatment of chronic kidney disease (CKD) and the management of end‐stage kidney disease (ESKD). This bibliometric analysis aims to evaluate the global research trends, key contributors, and the impact of publications in ...
Yuh‐Shan Ho +7 more
wiley +1 more source
The web of influencers : a marketing-audience classification of (potential) social media influencers
: This study aims to integrate the literature on social media influencers into a framework that classifies (potential) social media influencers and highlights their features.
De Backer, Charlotte +6 more
core +1 more source
INFLUTRUST: Trust-Based Influencer Marketing Campaigns in Online Social Networks
This paper introduces the INFLUTRUST framework that is designed to address challenges in trust-based influencer marketing campaigns on Online Social Networks (OSNs).
Adedamola Adesokan +2 more
doaj +1 more source
ABSTRACT Background Chronic micro‐inflammation in patients with end‐stage renal disease (ESRD) is a significant driver of cardiovascular complications and diminished quality of life. While standard hemodialysis (SHD) effectively manages small‐molecule clearance, its ability to remove medium‐to‐large uremic toxins—the primary catalysts of systemic ...
Hongwei Zuo +5 more
wiley +1 more source
Social media influencers have evolved beyond lifestyle content, with a new subset - political influencers - rising to prominence in shaping political discourse.
Carsten Schwemmer, Magdalena Riedl
doaj +1 more source
AI (Artificial Influencer) – Personality, Contexts, and Trust
The aim of this paper is to describe and critically evaluate the continuity of the development of influencers (both real human influencers and digitally created ones-so-called artificial influencers) with contexts involving a deeper exploration into the ...
Łukasz P. Wojciechowski +2 more
doaj +1 more source

