Results 41 to 50 of about 20,897 (268)

Rol mediador de los influencers en el comportamiento hacia las marcas

Revista Venezolana de Gerencia, 2023
El objetivo de la investigación fue establecer el rol mediador de los influencers en el comportamiento de los jóvenes de la generación Z en la actitud hacia las marcas, mediante el uso de las redes sociales y la lealtad.
Olger Gutierrez-Aguilar, Fiorela Ticona-Apaza, Ygnacio Tomaylla-Quispe, Valerio Ticona-Apaza   +3 more
doaj   +1 more source

Influence Maximization Using Influence and Susceptibility Embeddings

Proceedings of the International AAAI Conference on Web and Social Media, 2020
Finding a set of users that can maximize the spread of information in a social network is an important problem in social media analysis — being a critical part of several real-world applications such as viral marketing, political advertising and epidemiology.
Panagopoulos, George, Malliaros, Fragkiskos, Vazirgiannis, Michalis   +2 more
openaire   +3 more sources

Personalized Zebrafish Models for Fusion‐Positive Pediatric Sarcomas

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Clinical sequencing efforts have revolutionized our approaches to categorizing pediatric cancers in real time. This has dramatically improved our ability to profile pediatric tumors, identify actionable vulnerabilities, and influence clinical care.
Lisa H. Hall, Emma N. Harrison, Genevieve C. Kendall   +2 more
wiley   +1 more source

AI (Artificial Influencer) – Personality, Contexts, and Trust

Annales Universitatis Paedagogicae Cracoviensis. Studia de Cultura
The aim of this paper is to describe and critically evaluate the continuity of the development of influencers (both real human influencers and digitally created ones-so-called artificial influencers) with contexts involving a deeper exploration into the ...
Łukasz P. Wojciechowski, Michal Radošinský, Katarína Fichnová   +2 more
doaj   +1 more source

Influencing the influencers

Strategic Direction, 2018
Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.
openaire   +2 more sources

The Role of “Adult‐Onset” Cancer Predisposition Genes in Pediatric Cancer: A Comprehensive Review

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Current literature estimates that 10% of pediatric cancers are caused by pathogenic or likely pathogenic (P/LP) germline variants in cancer predisposition genes (CPGs). Variants in CPGs thought to increase cancer risk exclusively during adulthood are referred to as “adult‐onset” CPGs (aoCPGs).
Maria Rozo, Miriam A. Bornhorst, Angela J. Waanders, Sara Zarnegar‐Lumley, Ashwin Lakshman Koppayi, Lucy A. Godley   +5 more
wiley   +1 more source

From hashtags to ballots: Conceptualizing political influencers and evaluating their impact on election outcomes.

PLoS ONE
Social media influencers have evolved beyond lifestyle content, with a new subset - political influencers - rising to prominence in shaping political discourse.
Carsten Schwemmer, Magdalena Riedl
doaj   +1 more source

Health Literacy, Self‐Efficacy and Knowledge of Sickle Cell Disease Among Caregivers

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Background Sickle cell disease (SCD) is a hereditary blood disorder in which abnormal haemoglobin leads to severe anaemia, painful crises and organ failure. Caregivers’ health literacy (HL) – their ability to assess, understand and apply information, and interact with healthcare professionals – is crucial for managing children with SCD, yet ...
Melanie Bruinooge, Maite E. Houwing, Rowena L. Grohssteiner, Ferdows Atiq, Sonja A. M. C. Teuben, Mirjam P. Fransen, Marjon H. Cnossen   +6 more
wiley   +1 more source

Leukemia and Exposure to Potential Benzene Sources in Children From the Mexico City Metropolitan Area, 2010–2021: A Geospatial Analysis

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Background Leukemia is the most common childhood cancer in Mexico, and acute lymphoblastic leukemia (ALL) is the most frequent subtype. Exposure to high concentrations of benzene has been associated with ALL incidence, particularly in urban areas. This study evaluated the relationship between distance to benzene emission sources and the number
Orlando Rivera Zurita, Norma Candelaria López Santiago, Claudia Maria García Cuellar, Karla Maldonado Silva, Nancy Reynoso Noverón, Leticia Hernández Cadena   +5 more
wiley   +1 more source

Between Autonomy and Control: Influencer-Marketers Relations and Campaign Development

Romanian Journal of Communications and Public Relations
Social media influencers have complex advertising functions as content creators and managers of their social media channels. The present research investigates the interaction processes between marketers and social media influencers during the ...
Anca Broască, Meda Mucundorfeanu, Delia Cristina Balaban   +2 more
doaj   +1 more source