Results 21 to 30 of about 20,897 (268)

La comunicación de los influencers veganos en Instagram: el caso español

open access: yesCuadernos.info, 2022
El movimiento vegano está en auge debido a la preocupación por el bienestar animal, la sostenibilidad, y los estilos de vida saludable de gran parte de la población mundial.
Tamara Romero-Cantero   +2 more
doaj   +1 more source

Don’t Like Them but Take What They Said: The Effectiveness of Virtual Influencers in Public Service Announcements

open access: yesJournal of Theoretical and Applied Electronic Commerce Research
Despite the growing use of virtual influencers in communicating public service announcements (PSAs), their PSA communication effectiveness remains underexplored. Virtual influencers are digital entities who generate content on social media to establish a
Zichuan Mo, Meihan Zhou
doaj   +1 more source

Qu’est-ce qu’être authentique sur YouTube ? Une étude de réception des vlogues du type A Day in my Life

open access: yesCommunication, 2023
Given contemporary changes in self-exposure, the issue of authenticity often arises in discourse surrounding the content posted on social media. Influencers and YouTubers claim authenticity and present it as a value that underpins their success, while ...
Valérie Reid
doaj   +1 more source

Influence of Advertising Characters Created by Generative AI on Consumers’ Evaluation of Advertisements

open access: yesMaketingu Janaru
In recent years, virtual influencers have emerged. Asia’s first virtual influencer, imma, is active on social media, and appears in advertisements for the luxury brand Coach.
Hikaru Makino, Yuumi Ogura, Xiuyan Yan
doaj   +1 more source

Health‐Related Social Needs in Children With Sickle Cell Disease Are Associated With Worse Health‐Related Quality of Life

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background Children with sickle cell disease (SCD) face multiple acute and chronic medical complications that may impact their quality of life as reported by patients themselves. Health‐related social needs (HRSNs), such as food and housing insecurity, are common in people with SCD, but the association between HRSNs and patient‐reported ...
Sarah J. Marks   +5 more
wiley   +1 more source

Shall brands create their own virtual influencers? A comprehensive study of 33 virtual influencers on Instagram

open access: yesHumanities & Social Sciences Communications
Increasing customer-brand engagement on social media has been a focus of brand success for many years. Recently, virtual influencers have gained popularity as a new way for brands to increase customer engagement, but there has been limited analysis of ...
Zheng Shen
doaj   +1 more source

Doing Big Things in a Small Way: A Social Media Analytics Approach to Information Diffusion During Crisis Events in Digital Influencer Networks

open access: yesAustralasian Journal of Information Systems
Digital influencers play an essential role in determining information diffusion during crisis events. This paper demonstrates that information diffusion (retweets) on the social media platform Twitter (now X) highly depends on digital influencers ...
Shohil Kishore, Amy Errmann
doaj   +1 more source

Genomic Diversity and Clinical Variability in Pediatric Primary Cutaneous Anaplastic Large Cell Lymphoma: A Case Series

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Primary cutaneous anaplastic large cell lymphoma (pcALCL) is a rare pediatric CD30‐positive T‐cell lymphoproliferative disorder with an excellent prognosis, but its genomic drivers are poorly defined. We report three children with skin‐limited disease demonstrating striking molecular heterogeneity, including NPM::ALK, NUP214::FRK, and a novel ...
Shoshana Greenberger   +7 more
wiley   +1 more source

The Combined Effect of Obesity and Contraceptive Use on Pulmonary Embolism in Adolescent Females Residing in the United States

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background Combined oral contraceptive (COC) use in obese adult women dramatically increases the relative risk of developing a pulmonary embolism (PE). The risk of a PE in obese adolescent females taking contraceptives is currently unknown. The purpose of this investigation was to determine the effect of body mass index (BMI) and contraceptive
John Puetz, Joanne Salas
wiley   +1 more source

Central Nervous System Neuroblastoma, FOXR2‐Activated: A Pooled Analysis of Published Clinical Outcomes

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background Central nervous system (CNS) neuroblastoma, FOXR2‐activated, is a recently recognized entity in the WHO CNS5 classification, defined by activation of the FOXR2 transcription factor and unique histopathological features. This review synthesizes available literature and pooled clinical data, providing insight into demographics ...
Sudarshawn Damodharan   +1 more
wiley   +1 more source

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