Results 51 to 60 of about 775,700 (341)

Selecting an IMC Career: Influences, Choices and Destinations [PDF]

open access: yes, 2006
Integrated marketing communication incorporates both customer and non-customer stakeholder groups. While the literature commonly refers to this distinction as marketing communication and corporate communication, respectively, and practitioners accept the
Larkin, Ingrid   +2 more
core   +1 more source

The Augmented Reality (AR) Based on Artificial Intellegence (AI) in Integrated Marketing Communication (IMC) in Tourism Villages

open access: yesMedia Wisata
This study examines the implementation of Augmented Reality (AR) based on Artificial Intelligence (AI) in Integrated Marketing Communication (IMC) in tourism villages, driven by the need for advanced technology to sustain the attractiveness of tourist ...
B. Setiawan
semanticscholar   +1 more source

Digital twins to accelerate target identification and drug development for immune‐mediated disorders

open access: yesFEBS Open Bio, EarlyView.
Digital twins integrate patient‐derived molecular and clinical data into personalised computational models that simulate disease mechanisms. They enable rapid identification and validation of therapeutic targets, prediction of drug responses, and prioritisation of candidate interventions.
Anna Niarakis, Philippe Moingeon
wiley   +1 more source

The effect of electronic integrated marketing communication on consumers purchasing behavior of mobile service: A case study from Jordan

open access: yesJournal of Infrastructure Policy and Development
The purpose of this study was to examine the effect of E-integrated marketing communication on consumers’ purchasing behavior of mobile services. The population for the study involves all orange telecom mobile service customers in Jordan.
I. Khanfar   +5 more
semanticscholar   +1 more source

The skills required for transition to university and study in biological sciences: A student perspective

open access: yesFEBS Open Bio, EarlyView.
Bioscience students were asked for their opinions on the value and teaching of skills. 204 responded that teamwork, time management and study skills are necessary to reach University, that scientific writing, research, laboratory and presentation skills are taught effectively during their studies, while other skills are gained inherently through study ...
Janella Borrell, Susan Crennell
wiley   +1 more source

INTEGRATED MARKETING COMMUNICATION AND LOYALTY MODEL

open access: yesIJIBE (International Journal of Islamic Business Ethics), 2017
The rapid development of information technology and telecommunications companies to encourage dynamic can innovate and create high-tech products. One of emerging technology is currently the technology of fiber optic networks.
Roli Martin
doaj   +1 more source

Integrated Marketing Communication Strategy of Tourism Awarness Groups in Order to Promote Tourism Village

open access: yesJurnal Spektrum Komunikasi
The tourism industry has an important role as one of the driving forces of national economic growth. One of them is Kelawi Tourism Village in Lampung. The tourism village is managed by tourism awareness groups (Pokdarwis) which are individuals who
P. Sukma, Herná
semanticscholar   +1 more source

Re‐Awakening Public Attention to the Silent Pandemic of Cancer Among Older Adults in Low‐ and Middle‐Income Countries

open access: yesAging and Cancer, EarlyView.
ABSTRACT As global populations age, cancer is increasingly becoming a leading cause of morbidity and mortality among older adults, particularly in low‐ and middle‐income countries (LMICs). Despite accounting for the majority of new cancer cases and deaths, older individuals remain underrepresented in cancer research, clinical guidelines, and health ...
Ibrahim Bidemi Abdullateef   +2 more
wiley   +1 more source

Marketing Communication on Food Processed (MSME) In Pontianak City

open access: yesSoca: Jurnal Sosial Ekonomi Pertanian, 2020
The selection of the marketing communication domain plays a major role in promoting products and services. The most common problem in Micro, Small, and Medium Enterprises (MSME) is its funding system. This study aimed to know the integrated communication
Sapitri Sapitri   +2 more
doaj   +1 more source

The Impact of Chatbots on the Relationship between Integrated Marketing Communication and Online Purchasing Behavior in The Frontier Market

open access: yesJurnal the Messenger, 2021
Artificial Intelligence (AI), applied in many fields, is the core of the fourth technological revolution. In business, AI is used for customer relationship management as applied in the autoresponder systems, i.e., chatbot. Chatbots were an essential tool
B. T. Khoa
semanticscholar   +1 more source

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