Results 201 to 210 of about 23,967 (256)
Towards Sustainable Regenerated Cellulose Fibres: A Review of Conventional Spinning Technologies and Advancing Ionic Liquid-DMSO Solvent Systems. [PDF]
Fields SL, Mao N, Ries ME.
europepmc +1 more source
Electromagnetic exposure safety assessment of electromagnetic security gates: a review. [PDF]
Bai W, Lu M.
europepmc +1 more source
Internal Market Orientation and Market‐Oriented Behaviours [PDF]
PurposeThe purpose of this empirical paper is to investigate internal marketing from a behavioural perspective. The impact of internal marketing behaviours, operationalised as an internal market orientation (IMO), on employees' marketing and other in‐role behaviours (IRB) were examined.Design/methodology/approachSurvey data measuring IMO, market ...
Ian Lings, Gordon E Greenley
exaly +4 more sources
Measuring Internal Market Orientation [PDF]
Internal marketing has been discussed in the management and academic literature for more than three decades, yet it remains ill defined and poorly operationalized. This article responds to calls to develop a single, clear understanding of the construct, to develop an instrument to measure it, and for empirical evidence of its impact.
Ian Lings, Gordon E Greenley
exaly +4 more sources

