Results 11 to 20 of about 3,159 (264)

Marketing Management of Educational Services in Improving The Image of Islamic Boarding Schools

open access: yesAl-Tanzim: Jurnal Manajemen Pendidikan Islam, 2023
This research focuses on marketing management by Islamic boarding schools to improve their image. This study used a qualitative approach with six respondents who were then analyzed and assessed for the validity of the data using triangulation techniques ...
Fillah Babul Fathatul Jannah   +2 more
doaj   +1 more source

Building Madrasah Committee Synergy in Managing Effective and Resilient Skills Programs

open access: yesAl-Tanzim: Jurnal Manajemen Pendidikan Islam, 2023
This research focuses on marketing management by Islamic boarding schools to improve their image. This study used a qualitative approach with six respondents who were then analyzed and assessed for the validity of the data using triangulation techniques ...
Suratman Suratman
doaj   +1 more source

Konsep Islamic Ethic Marketing di Perbankan Syariah

open access: yesAsy Syar'iyyah: Jurnal Ilmu Syariah dan Perbankan Islam, 2019
Marketing is part of muamalah in Islam which if carried out based on Islamic ethical norms based on the Qur'an and hadiths will become worship even though marketing is not related to mahdah worship.
Hendra Cipta
doaj   +1 more source

The Marketing Concept in Islamic Perspective: A Literature Review

open access: yesAFEBI Islamic Finance and Economic Review, 2017
The objectives of this paper is to review some researches on marketing concept in Islamic perspective. The expected of this review is to provide benefits for related researches in the future.
Mirza Tabrani, Marlizar Marlizar
doaj   +1 more source

Interactive marketing and relationship quality in Islamic banking: A Parepare case study

open access: yesAsian Journal of Islamic Management, 2023
Purpose − This research aims to analyze the effects of interactive marketing and relationship quality on customer satisfaction and loyalty in Islamic banking.
Multazam Mansyur Addury   +1 more
doaj   +1 more source

The role of islamic marketing ethics in the impact of islamic work ethics on organizational performance (Case study: municipal organization) [PDF]

open access: yesNew Applied Studies in Management, Economics & Accounting, 2021
Ethics is one of the most important religious issues. Because without morality, religion has no meaning for people and their world won’t be organized. This study examines the effect of Islamic work ethic on organizational performance with respect to the ...
Shahram Tavana, Mehdi khalili Khomeiran
doaj   +1 more source

THE EFFECTS OF MARKETING MIX ON CONSUMER SATISFACTION: A LITERATURE REVIEW FROM ISLAMIC PERSPECTIVES

open access: yesTürkiye İslam İktisadı Dergisi, 2015
Customer satisfaction is one of the essential factors for the success of a company. To achieve the high customer satisfaction, companies must know when and how their customers are satisfied about the products and services.
Selim AHMED, Md. Habibur RAHMAN
doaj   +1 more source

THE ROLE OF HALAL CERTIFICATION ON PURCHASE INTENTION TOWARDS FOOD PRODUCTS FROM MENA COUNTRIES: A SEM STUDY

open access: yesJournal of Islamic Monetary Economics and Finance, 2019
Kullu Halal (all Halal) is a concept that is highly applied in the Middle Eastern and North African (MENA) region as the majority of the population is Muslim.
Firdaus Fanny Putera Perdana   +4 more
doaj   +1 more source

Islamic Education Marketing Discourse From Maslahah Perspective

open access: yesNadwa, 2021
The marketing paradigm has undergone a change from the rational level to the emotional level, and finally, the shift in the spiritual level. Such discourse results in different marketing strategies, especially the marketing applied by both profit and non-
Sholikah Sholikah   +2 more
doaj   +1 more source

Integrated Marketing and Customers’ Decision Saving Funds in Islamic Banks

open access: yesShirkah, 2019
Indonesia has a good market potential for Islamic banking business development. However, the market share of Islamic banks is still far behind the conventional ones. Over 5 years, Islamic marketing mix has been integrated with the contemporary marketing
Wenda Wahyu Christiyanto, Mardi Astutik
doaj   +1 more source

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