Results 11 to 20 of about 47,178 (303)

Using Marketing Mix and Brand Image As Marketing Strategy for Islamic Educational Institutions [PDF]

open access: yesKnE Social Sciences, 2022
This article discusses the effectiveness of using a combination of the marketing mix and brand image as a marketing strategy for educational services at Islamic educational institutions.
Abadi, Nur Holis   +1 more
core   +3 more sources

Marketing Mix Stategy at Mamba`ul Ma`arif Islamic Boarding School Jombang

open access: yesNidhomul Haq, 2022
Currently, competition in education is unavoidable, and many educational institutions are then abandoned by society. The managerial ability to understand the marketing of educational services is a prerequisite in maintaining its existence and increasing
Abdul Fattah Wahab   +2 more
doaj   +2 more sources

Islamic Principles in Marketing: An Overview of Islamic Marketing mix in Social-Media Campaign [PDF]

open access: yesEl-Qish: Journal of Islamic Economics, 2021
The increasing number of internet users among Muslims worldwide has open opportunities for business players to develop Islamic marketing and get attention from them.
Hadziq, M. Fuad, Syafril, Syafwendi
core   +4 more sources

Social media marketing of Islamic higher education institution in Indonesia: a marketing mix perspective

open access: yesCogent Business & Management
Islamic higher education (IHE) and non-religious/general higher education (GHE) are the largest forms of higher education institution in Indonesia. IHE has utilized social media as a primary marketing channel in inter-university competitions.
Ahmad Juhaidi
doaj   +3 more sources

Implementation of Marketing Strategy in Islamic Boarding Schools: A Case Study

open access: yesJournal of Nonformal Education
Background: Pesantren as an Islamic educational institution in Indonesia, faces challenges in maintaining and increasing competitiveness in the digital era. Marketing strategies are important to attract the interest of prospective students and ensure the
Endah Budiarti, Nor Fadila Amin
doaj   +2 more sources

MARKETING MIX DALAM ISLAM

open access: yes, 2023
Islam merupakan agama yang bersifat paripurna dan universal, juga merupakan agama yang lengkap dalam memberikan tuntutan dan panduan bagi kehidupan umat manusia. Ajaran Islam bukan hanya persoalan ibadah saja. Islam merupakan suatu sistem kehidupan yang seharusnya dijalankan oleh manusia sebagai khalifah di muka bumi ini Dengan penjelasan tersebut ...
  +5 more sources

Impact of "Instagram" on digital-based Islamic marketing: Islamic Marketing Mix discussion

open access: yesAMCA Journal of Religion and Society, 2023
It is widely agreed upon that the progress in information and communication technology has significantly changed all aspects of entrepreneurship, including business and Islamic marketing. This poses challenges and opportunities for business people involved in Islamic digital media marketing. The main obstacle in Islamic marketing communications lies in
Endang Sungkawati   +3 more
openaire   +1 more source

Pengaruh Etika Bisnis Islam dan Bauran Pemasaran terhadap Loyalitas Nasabah dengan Keputusan Menjadi Nasabah Sebagai Variabel Intervening (Studi pada BPD Jateng Syariah, BRI Syariah dan Bank Muamalat) di Kota Semarang [PDF]

open access: yes, 2021
These study aims to determinew the system from the application of Marketing Mix and Islamic Business Ethicss there is Customer loyalty in Islamic Banking (BRI Syariah, Bank Jateng Syariah and Bank Muamalat) in Semarang City.
Habibah, Muzayyidatul, Salam, Abdus
core   +1 more source

MENGANTISIPASI PASAR TERBUKA DENGAN MENCIPTAKAN KEUNGGULAN BERSAING MELALUI PENDEKATAN STRATEGI PEMASARAN (Pendekatan Marketing Mix dalam Prespektif Islam)

open access: yesJurnal Hukum Islam, 2012
Islam has economic and business systems that are well defined and have proven their efficacy and strength. In marketing practices, Islamic teachings embedded in the Quran, Hadits of the Prophet (pbuh), Ijma’ (consensus), and Qiyas (analogy) have a ...
Tamamudin
doaj   +1 more source

Marketing Mix Strategy (7P) for Islamic Boarding School-Based School Marketing

open access: yesInternational Journal Of Humanities Education and Social Sciences (IJHESS), 2022
This research is based on the fact that educational institutions are always interesting to study. Especially This research is based on the fact that educational institutions are always interesting to study. Especially related to marketing carried out by each institution.
Astri Ibadiyah   +2 more
openaire   +1 more source

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