Results 31 to 40 of about 51,817 (137)
PENGARUH EKUITAS MEREK TERHADAP LOYALITAS KONSUMEN FASHION MEREK EXECUTIVE DI BANDAR LAMPUNG
Revenue, 2021 Tujuan penelitian ini adalah untuk mengetahui pengaruh ekuitas merek terhadap loyalitas konsumen fashion merek executive di Bandar Lampung. Penelitian ini dilakukan pada konsumen fashion merek executive di Bandar Lampung, dengan menggunakan metode ...
Mutiasari Nur Wulan +2 more
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Profit: Jurnal Administrasi Bisnis, 2016 This study aims to empirically study the effect of variable Corporate Social Responsibility (CSR) to the Brand Image, Brand Trust and Brand Loyalty. The samples used in this study 116 respondents using Accidental Sampling.
Jesi Trilia Sovani +2 more
doaj +1 more source
Pengaruh citra merek, kepercayaan merek, dan kepuasan pelanggan terhadap loyalitas merek sepatu NIKE di Surabaya [PDF]
Journal of Business and Banking, 2019 This study aimed to test the effect of the brand image, brand trust, and customer satisfaction on brand loyalty NIKE shoes in Surabaya. This quantitative study used SPSS version 16.00 for the data analysis, with the population of Nike shoes in Surabaya. The data were collected using questionnaires towards 80 respondents. They were selected based on the
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Jurnal Sisfokom, 2022 Tujuan penulis melakukan penelitian ini adalah untuk menganalisis pengaruh faktor harga, kualitas pelayanan, kemudahan, kepercayaan dan citra merek terhadap terhadap kepuasan pengunaan jasa perusahaan logistik di kota Batam dengan menggunakan pendekatan ...
Kelvin Kelvin, Muhamad Dody Firmansyah
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Journal of Business & Banking, 2019 The competition in Indonesia cosmetics industry is growing rapidly. Many brands of face powder available in the market have been popular and got a good qualityr. Wardah is one of halal cosmetics manufactured in Indonesia. This study aims to analyze the effect of brand trust, brand image, and celebrity endorsement on brand loyalty of Wardah face powder ...
Anggi Novitasari, Tatik Suryani
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Sains Manajemen, 2019 E-commerce di Indonesia mengalami perkembangan yang pesat saat ini. Loyalitas pelanggan dalam bisnis online menjadi variabel yang dapat mempertahankan keberlangsungan hidup bisnis online khususnya pada e-commerce.
Martina Rahmawati Masitoh +2 more
doaj +1 more source
Postgraduate Management Journal, 2021 As a business entity, pharmaceutical companies have a big part in providing a contribution to the growth of a nation; the number of pharmaceutical retail outlets support the strength of a country health system. Apotek Vitka Farma is one of the pharmacies that are existing and provide support to the particular vision.
null Dewi Aurora Mikasari +1 more
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Jurnal Manajemen Maranatha, 2021 Customer loyalty is currently becoming one of the crucial things for the company to survive in competitive markets. Globalization causes imported cosmetic products from global brands can enter other countries’ markets easily. Nowadays imported cosmetic brands from other countries such as USA, South Korea, and Japan come and take a huge of Indonesia’s ...
Zakaria Wahab +2 more
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ANALISIS IDENTITAS MEREK, LOYALITAS MEREK, CITRA MEREK, DAN KEPERCAYAAN MEREK TOYOTA
Jurnal Manajemen Pemasaran, 2018 Consumer needs in vehicles is increasing, it triggers any car companies to create great brand identity in order to gain brand trust from consumen. Perception of brand from consumen is affect to gain brand trust which is have great deal to brand loyalty. This research is aiming to analyze the influence of brand identity on brand loyalty with brand image
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J-MIND (Jurnal Manajemen Indonesia), 2023 This study aims to determine the factors that influence JT Express brand loyalty in Boyolali. The population in this study are users or people who have used JT Express services and the sample used is 140 respondents. The sampling technique in this study was purposive sampling.
Krisna Deva Pratama Sudibyo +1 more
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