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Pentingnya Peran Logo dalam Membangun Brand
Humaniora, 2013 Brand is an intangible asset of an entity. It’s a summary of experiences of an entity. Well-developed brand is a very high value asset, even higher than all of the physical assets owned by the entity. Because brand is created on people’s mind, brand
Angela Oscario
doaj
Psychology &Marketing, EarlyView.ABSTRACT Consuming luxury products and services has received little systematic attention as a potential pathway to consumer well‐being, despite sporadic evidence suggesting that luxury experiences may catalyse self‐transformational processes and happiness‐related outcomes.
Solon Magrizos +2 more
wiley +1 more source
Bedah Logo Autocillin Menggunakan Teori Semiotika
Humaniora, 2010 When a brand will communicate with people through visual media, then a visual communication designer will act as the sender in meaningful visual. A vehicle product assurance, Autocillin, will launch its brand; therefore it needs to presence visual ...
Sari Wulandari
doaj
Visual Implied Motion in Marketing: A Dual‐Route Framework of Perceptual Persuasion
Psychology &Marketing, EarlyView.ABSTRACT Depicting movement in static marketing stimuli, referred to as ‘implied motion’, is widely used across packaging, logos, and advertising, and multimodal brand communications. Despite growing evidence of its persuasive impact, the underlying psychological mechanisms and boundary conditions remain theoretically fragmented. This systematic review
Tianyi Zhang, Charles Spence
wiley +1 more source
Научный вестник МГТУ ГА, 2016 In this article, the authors considered the religious - philosophical component of Russian cosmism, its moral Foundation. A brief philosophical analysis of the problem of good and evil in the teaching of one of the representatives of religious branches ...
N. A. Nekrasova, A. G. Soshnina
doaj
Retailer-Wholesaler Response to State-Sponsored Marketing Programs: The Case of Jersey Fresh [PDF]
Jersey Fresh retailers and wholesalers feel that the logos are effective in increasing sales. Most feel that the popularity of the logo among the consumers is moderate.
Govindasamy, Ramu +3 more
core +1 more source
Crisis Preparation, Capacity Building, and Community Resilience: Lessons From Maui
Nonprofit Management and Leadership, EarlyView.ABSTRACT The 2023 Maui wildfires provide a unique context to explore the impact of nonprofit crisis networks taking a proactive role in community crisis response, leveraging resources, expertise, and networks. The Hawaiʻi Community Foundation (HCF) has been a key player in Maui's local response, providing critical support, mobilizing volunteers, and ...
Lauren Azevedo +3 more
wiley +1 more source
THE IDENTITY OF SPORT EVENTS USING LOGO DESIGN
Journal of Industrial Design and Engineering Graphics, 2019 All over the world there are sport competitions, national, international or global (The Olympic Games, The World Football Championship, Women`s World Handball Championship etc.).
Victor ADÎR +2 more
doaj
From Design to Implementation: NursingUP® Board Game for Positive Nursing Practice Environments
Research in Nursing &Health, EarlyView.ABSTRACT Positive nursing practice environments are fundamental to patient safety, care quality, and nurses’ well‐being. However, few structured and evidence‐based interventions have been developed to actively strengthen these environments and foster collaboration among nursing teams.
Soraia Cristina de Abreu Pereira +2 more
wiley +1 more source