Active Plasmonic Surfaces via Electrically Driven Actuation of DNA-Tethered Nanoparticles. [PDF]
Al Hussain MMA +11 more
europepmc +1 more source
The Tasty Side of Numbers: How Vowel Type Influences Taste Perceptions for Numerical Brand Names
ABSTRACT Numerical brand names are commonly used in food marketing yet underexplored for their sensory impact. Relying on processing fluency theory, across four studies, including an IAT (n = 149), a quantitative and qualitative lexical analysis of professional wine tasting notes (n = 695), an online study (n = 306), and archival consumer wine ratings (
Nathalie Spielmann, Diego Vega
wiley +1 more source
Color adjustment of brand logos for dark mode display. [PDF]
Kim B, Lee G, Suk HJ.
europepmc +1 more source
ABSTRACT This experimental study compares how consumers engage with AI‐generated and human‐created advertisements, specifically examining patterns of visual attention, emotional and cognitive responses, attitudes toward AI, and whether emotional resonance fosters brand trust or future behavioral intentions.
Mariia Shitova +3 more
wiley +1 more source
Deep mutational scanning reveals the antibody escape and infectivity landscape of SARS-CoV-2 Omicron JN.1 and XEC receptor-binding domains. [PDF]
Shao C +14 more
europepmc +1 more source
Crisis Preparation, Capacity Building, and Community Resilience: Lessons From Maui
ABSTRACT The 2023 Maui wildfires provide a unique context to explore the impact of nonprofit crisis networks taking a proactive role in community crisis response, leveraging resources, expertise, and networks. The Hawaiʻi Community Foundation (HCF) has been a key player in Maui's local response, providing critical support, mobilizing volunteers, and ...
Lauren Azevedo +3 more
wiley +1 more source
Evaluation of the Colour Rendering of Brand Identity Elements on Sustainable Papers Made from Invasive Alien Plant Species. [PDF]
Sarjanović A, Možina K.
europepmc +1 more source
From Design to Implementation: NursingUP® Board Game for Positive Nursing Practice Environments
ABSTRACT Positive nursing practice environments are fundamental to patient safety, care quality, and nurses’ well‐being. However, few structured and evidence‐based interventions have been developed to actively strengthen these environments and foster collaboration among nursing teams.
Soraia Cristina de Abreu Pereira +2 more
wiley +1 more source
Analysis of Top-Down Perceptual Modulation Considering Eye Fixations Made on a Bistable Logo. [PDF]
Rodríguez-Martínez G +1 more
europepmc +1 more source

