Results 101 to 110 of about 194 (114)
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Citra Merek Hijau Terhadap Loyalitas Merek: Peran Mediasi Kepercayaan Merek, dan Persepsi Nilai

Purpose – This study aims to analyse the influence of green brand image, brand trust, and value perception on brand loyalty. In addition, to test the role of brand trust and value perception as a mediator of the influence of green brand image on brand loyalty.Methodology – This study uses a quantitative approach.
Rahayu, Sri   +2 more
openaire   +1 more source

PERAN CINTA MEREK MEMEDIASI PENGARUH KEPUASAN MEREK TERHADAP LOYALITAS MEREK PADA KONSUMEN ANOMALI COFFEE DI UBUD

E-Jurnal Ekonomi Dan Bisnis Universitas Udayana
I Gusti Agung Ketut Sri Ardani
exaly  

FAKTOR PENENTU LOYALITAS MEREK PADA KOPI PANDAWA DI INDONESIA

Jurnal Lentera Bisnis
Muhamad Syaeful Anwar, Liesta Verawati
exaly  

Pengalaman Dan Keterlibatan Merek Terhadap Loyalitas Pengguna Produk Apple

Jurnal Ilmu Ekonomi & Sosial
Florentina Blandina Parapaga
exaly  

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