Results 41 to 50 of about 423,571 (316)

An investigation into the relationship between customer relationship marketing and customer retention: superstore retailing context in Bangladesh [PDF]

, 2018
The context of this study is Bangladesh`s food retailing sector. The main purpose of this study is to investigate the relationship between Customer Relationship Marketing (CRM) and customer retention.
Fraser, Peter, Lebcir, Mohamed, Palto, Datta   +2 more
core   +2 more sources

Customer Loyalty as an Impact of Perceived Usefulness to Grab Users, Mediated by Customer Satisfaction and Moderated by Perceived Ease of Use

Binus Business Review, 2021
The development of Internet users in Indonesia increases quite rapidly each year. This phenomenon makes new online-based businesses increase. Even when the data show that Grab has got the market share in Indonesia, business competition is ubiquitous. The
Rakha Hendra Maryanto, Thomas Stefanus Kaihatu   +1 more
doaj   +1 more source

Developing a Model of Gamification in Entrepreneurial Web-Based Businesses [PDF]

مطالعات مدیریت کسب و کار هوشمند, 2020
Today, on the one hand, the growth of web-based businesses and, on the other hand tense market competition, encouraged business owners to identify effective approaches to achieve customer loyalty and attachment.
Seyed Saeed Mirvahedi, Mohammad Taghi Toghrayee, Maryam Astaneh   +2 more
doaj   +1 more source

Analysis of Models for Increasing Consumer Loyalty of Beauty MSMEs Through Brand Equity Management, Service Quality, and Customer Bonding

Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship, 2023
In an era of increasingly massive disruption, beauty MSMEs need to be able to optimize the resources they have. In the beauty industry, business competition is very tight, so consumer loyalty is very important to maintain a business to survive in a ...
Efendi Efendi, Amelia Setyawati, Fitria Halim, Jenni Anggreani, Acai Sudirman   +4 more
doaj   +1 more source

THE ONLINE SHOPPING HABITS AND E-LOYALTY OF GEN Z AS NATIVES IN THE DIGITAL ERA

Journal of Indonesian Economy and Business, 2019
Introduction: Generation Z (Gen Z) refers to the most application-friendly and website-savvy generation engaging with the Internet for most of its daily activities.
Risca Fitri Ayuni
doaj   +1 more source

Exploring the Effects of Coffee Shop Brand Experience on Loyalty: The Roles of Brand Love and Brand Trust

Gadjah Mada International Journal of Business, 2022
Loyalty is an essential asset for a particular brand to maintain excellent relationships with its customers and secure its continuing long-term business.
Raden Bernard Eka Hutomo Putra Maduretno, M.F. Sheellyana Junaedi   +1 more
doaj   +1 more source

Leveraging social media for business development: an empirical analysis of fan loyalty and fan expansion

Cogent Business & Management
This study investigates the role of social media in driving business development for Danish professional football clubs. It particularly examines how social media engagement impacts fan loyalty, fan size, and overall business growth.
Reza Mohammadkazemi, Mohammad Falahat
doaj   +1 more source

A planned study of the impact of B2C logistics service quality on shopper satisfaction and loyalty [PDF]

, 2014
Purpose of the paper: This paper reports on an in-progress study of the impact of business to consumer (B2C) logistics service quality (LSQ) on in-store shopper satisfaction and loyalty.
Grant, David, Philipp, Bernd
core   +1 more source

PENGARUH KUALITAS LAYANAN DAN KEPERCAYAAN TERHADAP LOYALITAS NASABAH PADA BAITUL MAAL WAT TAMWIL (BMT) SURYA BAROKAH

I-Economics: A Research Journal on Islamic Economics, 2018
Consumer loyalty is very important for the company to maintain its survival and sustainable business activities. Customer loyalty in the use of services offered can be used as input to the company to improve and enhance the quality of services offered ...
Fretty Welta
doaj   +1 more source

The reciprocity objective! The economic business environment and transnational corporations loyalty to the host country in Tanzania

Cogent Business & Management
Foreign companies, including transnational corporations (TNCs), have shown disloyalty toward their hosts in sub-Saharan Africa by, among other things, scaling back strategic expansion plans, closing operations, and shifting income-generating activities ...
Mshindi Andrew Rwamuhuru, Petro Sauti Magai   +1 more
doaj   +1 more source