Results 101 to 110 of about 6,327 (261)

Perception and Consumption of Global Luxury Brands in Russia and Romania: Comparative Cross-Cultural Aspects

open access: yesManagement Dynamics in the Knowledge Economy, 2015
The present paper compares the luxury consumption in Russia with that in the post-communist countries of the former Soviet bloc. The aim of this research is to find out the common and specific about an attitude to global luxury brands in Russia and ...
Marina OCHKOVSKAYA
doaj  

Dermatologic Best Practices for Manicures and Nail Care: A Systematic Review

open access: yesJEADV Clinical Practice, EarlyView.
ABSTRACT Background Manicure and pedicure procedures are widely viewed as benign cosmetic practices, yet emerging evidence links them to various dermatologic complications, including dermatitis, infection, photodamage and, in rare cases, cutaneous malignancy.
Nivetha Aravind   +2 more
wiley   +1 more source

Strategic Aspects of Consumer Behavior of Buyers of Luxury Goods

open access: yesУправленческое консультирование, 2018
In the article the criteria of consumer behavior and consumer demand for luxury goods analysed. The authors consider the consumer demand from various perspectives; factors that determine the non-functional demand; criteria for the identification of ...
Larisa Nshanovna Ashalyan   +2 more
doaj  

Climate‐Smart Destination Marketing and Community‐Based Tourism for Socio‐Economic Revitalization in Degraded Landscapes

open access: yesLand Degradation &Development, EarlyView.
ABSTRACT As the global tourism industry confronts the existential imperatives of the Anthropocene, the remediation of degraded landscapes through regenerative economic models has emerged as a critical frontier in sustainability science. This research presents a rigorous empirical examination of the “restoration–revenue” paradigm, investigating the ...
Xin Sui, Tianchang Chen
wiley   +1 more source

More Than Saying “It's AI”: How Role Disclosure Transparency in AI‐Generated Ads Influences Persuasion

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT This research examines how AI role disclosure transparency—the consumers' subjective perception of how clearly and informatively an advertisement communicates the role that AI played in the ad creation process—influences consumer evaluation of AI‐generated ads via ad creation process credibility. A high level of perceived transparency enhances
Khanh Bao Quang Le   +3 more
wiley   +1 more source

Millennials' Hybrid Consumer Identities: Balancing Consumer Ethnocentrism

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT While consumer ethnocentrism has been widely examined, little is known about how consumers manage the persistent gap between ethnocentric attitudes and everyday purchasing behavior. Drawing on balance theory (Heider 1958), this study conceptualizes consumer ethnocentrism as a situationally activated balancing process rather than a stable ...
Barbora Vaculová, Clarinda Jansberg
wiley   +1 more source

Speaking Luxury: Sociolinguistic Dynamics In London's Elite Shopping Districts

open access: yesThe Journal of Studies in Language, Culture and Society
In this article, we probe the sophisticated linguistic mechanisms employed by sales associates at Harrods luxury retail environment in London to reinterpret commercial transactions as experiences of cultural differentiation and social positioning ...
Amina Babou
doaj  

The Object and Art of Luxury Consumption

open access: yes, 2016
This chapter looks at two dynamics of luxury — the ‘democratisation’ of luxury, which occurs when such goods are made more widely available; and the rebranding of luxury goods as art objects, which emphasize their value in how unique and exclusive they are.
openaire   +2 more sources

The Brand‐New Overestimation Effect: Materialism and Identity Misforecasting As Cognitive Barriers to Second‐Hand Consumption

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Despite the rise of circular fashion, buying brand‐new garments remains the societal norm. This research identifies a cognitive bias hindering sustainable consumption: identity misforecasting, by which consumers mispredict how much a brand‐new purchase will enhance their identity.
Olaya Moldes   +2 more
wiley   +1 more source

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